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PR News Poll: All Hands on Deck for Social Media

PR News asked members of its online community if everyone on their communications team is expected to engage in social media. | MORE »

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CEO Cred Suffers Biggest Barometer Dip in 9 Years

Edelman’s 2012 Trust Barometer study reveals a considerable decrease in CEO credibility and an increase in trusting social networking sites as sources of information about companies. | MORE »

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PR Council Roundtable: Smarter PR Best Route for Nonprofit Success in ‘Crippled’ Economy

In the realm of communications, no group has had to do more with less than nonprofit PR practitioners. Four PR Council members discuss how they cope in a down economy. | MORE »

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PR Council Roundtable: Smarter PR Best Route for Nonprofit Success in ‘Crippled’ Economy

In the realm of communications, no group has had to do more with less than nonprofit PR practitioners. Four PR Council members discuss how they cope in a down economy. | MORE »

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Quick Study: CEO Cred Suffers Biggest Trust Barometer Dip in 9 Years; Execs: Societal Contribution Must Figure in Company Value

â–¶ Prepare an Alternative Corporate Spokesperson: CEO credibility declined 12 points to 38%—its biggest drop in nine years, reports Edelman in its 2012 Edelman Trust Barometer, released Jan. 24. On the flip side, trust in … | MORE »

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Quick Study: CEO Cred Suffers Biggest Trust Barometer Dip in 9 Years; Execs: Societal Contribution Must Figure in Company Value

â–¶ Prepare an Alternative Corporate Spokesperson: CEO credibility declined 12 points to 38%—its biggest drop in nine years, reports Edelman in its 2012 Edelman Trust Barometer, released Jan. 24. On the flip side, trust in … | MORE »

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PR News Poll: PR Pros to Use Texting in 2012 Campaigns

PR News asked its online community whether they plan to use texting as part of their communications outreach in 2012. | MORE »

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PR News Poll: PR Pros to Use Texting in 2012 Campaigns

PR News asked its online community whether they plan to use texting as part of their communications outreach in 2012. | MORE »

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Charting the Industry: Bad Rep Makes Consumers Think Twice

A Weber Shandwick study links corporate reputation with the public’s propensity to buy products and services; experts weigh in on how to make that link a positive one. | MORE »

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Charting the Industry: Bad Rep Makes Consumers Think Twice

A Weber Shandwick study links corporate reputation with the public’s propensity to buy products and services; experts weigh in on how to make that link a positive one. | MORE »

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