More so than other industries, PR is intensely social, fueled by human interaction. No matter how brilliantly conceived, a program can never come to fruition without talented
and focused PR pros guiding and galvanizing it. People--not concepts--continue to be the engine driving this business. At PR News, we know this instinctively, and we are
delighted to pay homage to the winners of the PR People Awards and the Hall of Fame inductees in this issue, which is being unveiled at our Nov. 6 awards luncheon at the National
Press Club in Washington, D.C. Also included in this issue is our nod to young turks--the "15 to Watch" PR up-and-comers.