MARK THESE DATES

January 22-23: Ragan Communications & International Association of Business Communicators (IABC), "How to Communicate Effectively during Downsizing, Reengineering and Restructuring," Chicago, 800/878-5331.

January 22-25: American Association of Advertising Agencies, "Executive Leadership Program," Santa Monica, Calif., 212/682-2500.

January 23: PRSA, National Capital Chapter, "The Never-Ending News Cycle," Washington DC, 703/691-9212.

January 23-24: The Conference Board, "The 1997 Corporate Image Conference: Shaping the Future of Your Image, Reputation and Brands," New York City, 212/339-0345.

January 26: Society for Healthcare Strategy and Market Development, "Seventh Annual Government Relations/Public Affairs Workshop," Washington, DC, 312/422-3738.

January 26-29: American Marketing Association, "Attitude/Behavioral Research," Palm Springs, Calif., 312/648-0536.

January 27: International Public Relations Association, "Inauguration of IPRA President-Elect Roger Hayes and Presentation of President's Award to Vice-President, Al Gore," Washington, DC, 011-44-181-481 -7634/5.