Cone Communications’ expertise in CSR spans almost three decades — creating and executing some of the nation’s most memorable and impactful cause marketing and CSR programs. Their pioneering CSR research on stakeholders’ expectations of companies’ roles in addressing social and environmental issues helped bring CSR communications into the mainstream. Cone fuels remarkable CSR experiences that inspire action and deliver returns for business and society.
Cone helps companies deliver credible and impactful CSR reports, bringing a company’s responsible business commitments to life and effectively engaging diverse stakeholders across multiple touch-points based on deep stakeholder mapping and insights. Their team of deeply experienced report experts have written and marketed industry-leading reports for brands such as WhiteWave Foods Company, CVS Health and EMC.
In 2014, Cone introduced the Social Return Assessment diagnostic tool that enabled a company to assess the return from its social impact investment. Designed to uncover gaps and opportunities in order to maximize the results of existing CSR programs, the tool focuses on the three core areas that drive a successful social responsibility campaign — awareness, engagement and impact.
Through Cone’s Hours of Good program, employees are allocated six fully paid workdays every year to volunteer for a cause of their choice. Hours for Good is a tangible reflection of their belief in the power of people to strengthen communities and increase the capacity of nonprofit organizations. In 2014, Cone employees have volunteered in the greater Boston area at over 20 different nonprofits.