Author Archives: Danielle Aveta

25 Most Overused Words and Phrases Redux: The Alternatives

In our follow-up to a recent, popular PR News article we find that there’s no shortage of available platitudes and no substitute for specifics in PR and marketing content. | MORE »

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What Not to Wear: Web Video Wardrobe

If you have a Web video interview coming up, these tips, courtesy of Mike Bako of D.S. Simon Productions, should help you decipher whether your outfit should go on the “what not to wear” or “say yes to the dress” list. | MORE »

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What Not to Wear: Web Video Wardrobe

If you have a Web video interview coming up, these tips, courtesy of Mike Bako of D.S. Simon Productions, should help you decipher whether your outfit should go on the “what not to wear” or “say yes to the dress” list. | MORE »

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7 Tips for Communicating With Journalists via LinkedIn

Lori Russo and Krista Canfield offer seven tips and tricks for leveraging LinkedIn to communicate with journalists. | MORE »

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7 Tips for Communicating With Journalists via LinkedIn

Lori Russo and Krista Canfield offer seven tips and tricks for leveraging LinkedIn to communicate with journalists. | MORE »

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Lingerie Brand Taps Into Body Image Movement With Plus-Size Model

U.K.-based Boux Avenue has generated a wealth of positive media coverage with its hiring of model Robyn Lawley. | MORE »

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Lingerie Brand Taps Into Body Image Movement With Plus-Size Model

U.K.-based Boux Avenue has generated a wealth of positive media coverage with its hiring of model Robyn Lawley. | MORE »

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5 W’s of the PR Job Interview Thank You Note

Here are the who, what, when, where and why of writing a proper thank you note after a PR job interview. | MORE »

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5 W’s of the PR Job Interview Thank You Note

Here are the who, what, when, where and why of writing a proper thank you note after a PR job interview. | MORE »

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5 Tips for Dealing With Hecklers on Twitter

Being harassed by a heckler can put a brand’s social media manager in a tough spot. Travelocity’s Joel Frey and UCLA School of Nursing’s Laura Perry provide five tips for constructively dealing with bad behavior on Twitter. | MORE »

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