Archive: November 2004

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PR Pulse

November 3rd, 2004 by

PR ANALYSIS CONDUCTED EXCLUSIVELY for Levick Strategic Communications by CARMA INTERNATIONAL shows that Chinese companies operating in the United States are in dire need of better communications. CARMA examined three dozen reports in major U.S.… Continued

PR News/Counselors Academy Study on Election PR Mirrors Divisiveness of Campaign

November 3rd, 2004 by

They may still be counting the votes this morning. With many electoral analysts predicting a repeat of the 2000 election debacle, we would be foolish to try and call the 2004 winner in what has… Continued

There’s No Place to Hide

November 3rd, 2004 by

By Jonathan Bernstein/Bernstein Crisis Management There are no good days to release bad news. Period. And one of the worst times and dates is the one about which the media has the most suspicion -… Continued

Freaky Friday: The Day That Makes Releasing Bad News Worse

November 3rd, 2004 by

Tim O’Brien, principal with the Pittsburgh-based PR agency O’Brien Communications, was representing a computer services company three years ago when the firm had to release information concerning a “material disclosure,” or heavy corporate expense. The… Continued

The Dual Pandemics Lead to a Breakout Year for the Volume of Communication Measurement

November 3rd, 2004 by

As PR marks Communication Measurement Month in November, measurement seems to be continuing its upswing of recent years. Ironically, the global pandemic, is partially responsible.