Archive: March 1997

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PR NEWSWIRE ACQUIRES SOUTHWEST NEWSWIRE IN TEXAS

March 3rd, 1997 by

New York media giant PR Newswire, a subsidiary of U.K.-based international and media information group United News & Media PLC, acquired last month Southwest Press Relations Wire. Terms of the acquisition weren’t disclosed. (PR Newswire,… Continued

PRESS ACCESS OFFERS EDITORS, CALENDAR DATABASE

March 3rd, 1997 by

Boston-based Press Access, which provides editorial and analyst information for PR practitioners working in the high-tech field, is selling its International Computer Press Database for $1,195 for either a Windows or Macintosh environ- ment. The… Continued

M&R AGENCY MOVES TO NEW LOCATION, CHANGES NAME

March 3rd, 1997 by

Marquardt & Roche, Stamford, Conn., has changed its name to Marquardt & Roche/Meditz & Hackett and moved from 600 Summer Street to new offices at 999 Summer Street. (M&R, 203/352-0134)

DUFFEY COMMUNICATIONS BRINGS NEWS TO GA. NPR LISTENERS

March 3rd, 1997 by

PR firms looking for ways to promote their companies should remember what one Atlanta, Ga.-headquartered PR house did: Duffey Communications hit a PR goldmine when it recently teamed up with Georgia’s National Public Radio Network… Continued

PRSA CHAPTER MAKES DONATION

March 3rd, 1997 by

The Minnesota Chapter of the Public Relations Society of America and Minneapolis-based PR house Padilla Speer Beardsley each donated – on Feb. 20 – $500 to the Neighborhood Involvement Program in Minneapolis. NIP is a… Continued

PUBLIC PERCEPTION PUTS SOME COS. IN DRIVER’S SEAT, OTHERS IN HOT SEAT

March 3rd, 1997 by

It’s no surprise that political correctness has become part of what drives the economic engine of corporate America. But as marketplace competition gets stiffer, PR professionals are finding out that managing public perception will become… Continued