Organization: 21st Century Waterfront Agency: Waterhouse Public Relations Timeframe: June 2004 to July 2005 When one of the most trusted names in news is skewering your city in a live TV broadcast audience, the call… Continued
Search Results for: PR News’ PR People, People to Watch & Top Places to Work Awards Luncheon- November 29, 2012
Your Business: Getting Started (or Starting Anew) on Measurement
June 5th, 2006 by PRNEWS
Tim Marklein does not need to be reminded about the importance of measurement. As the executive vice president and general manager for the Weber Shandwick Worldwide Northern California business (which includes the 40-person San Francisco… Continued
How To…Is This Press Conference Really Necessary?
June 5th, 2006 by PRNEWS
Let's paraphrase Hamlet: "To press conference or not to press conference? That is the question!" Here are nine basic tips to ensure you are following the right PR route before plugging in the podium microphone.… Continued
Tip Sheet: How to Deal with the Press
June 5th, 2006 by PRNEWS
By Peter Granat You can have all the facts, know what you want to say, and believe that your message is important to your audience, yet never get the media attention that you've hoped for.… Continued
PR Pulse: Which Cities Have A PR Problem?
June 5th, 2006 by PRNEWS
Regarding reputation management, Zurich and Geneva have no need for PR worries. The Swiss cities came in first and second in the "2006 Worldwide Quality of Living Survey," conducted by Mercer Human Resource Consulting. The… Continued
(The following is an excerpt of a speech recently given by Louis M. Thompson Jr., president and CEO of the National Investor Relations Institute and a member of the PR News Board of Contributors, at… Continued
Why Internal Communications Fails When Branding Change to Employees
June 5th, 2006 by PRNEWS
(This article is authored by Carrie Scott, who leads the Fleishman-Hillard European practice group for internal and change communications. She is based in the firm's Brussels office.) Did it ever occur to you why branding… Continued
PR Personality Profile: Spreading the Word On BankBlackwell
May 29th, 2006 by PRNEWS
It's not every day that you meet someone who is attempting to accomplish a feat that's never been done before. James R. Mundy is that someone. Mundy is leading the effort to launch BankBlackwell, which… Continued
Phil & Aaron Talking PR: Paris When She Sizzles
May 29th, 2006 by PRNEWS
(This week, PR News editors Phil Hall and Aaron Jenkins ponder a certain celebrity heiress whose PR strategy contradicts the basic tenets of reputation management.) PHIL: I adore Paris Hilton - at least from a… Continued
PR Scorecard: Good PR / Bad PR: Nuking the Nuclear Industry
May 29th, 2006 by PRNEWS
Nuclear energy has recently been in the news with greater frequency, due in large part to the concerns over the Iranian government's nascent nuclear weapons program. But there is more to nuclear news than a… Continued