A Powerful Teaching and Learning Tool for Colleges & Universities

Give Your Class Full Access to PR News and all the Online Resources at prnewsonline.com

PR News is the industry's weekly source for strategic ideas, guidance and insights on effective communications. Each issue features quick yet well-researched articles to help PR professionals improve their organization’s image, increase brand awareness, promote messages and get more dollars into their communications budget.

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A PR News in the Classroom Subscription Includes:

• PR News weekly newsletter for all students (PDF version)
• Print subscription for the Professor
• Full access to prnewsonline.com for all students and educators, including access to all back issues of PR News, market research, news and analysis, special issues and much more.
• Choice of case study project for students – PR News to match class with pro bono client – or semester-long PR News Internship for one eligible student
• Choice of one PR News Guidebook as part of Classroom Subscription and for use in the Classroom.
  
  Guidebooks include:
  • Top 100 Case Studies in PR
  • Media Training Guidebook
  • Crisis Management Guidebook
  • Guide to Best Practices in Corporate Social Responsibility
  • Guide to Best Practices in PR Measurement
    
    See full list
    
    Contact Carol Bray at 301-354-1763 upon ordering to request your selected title.

Here’s what your class will get from PR News:

• Examples of successful & challenging PR campaigns and events
• Digital PR strategies and tactics
• Benchmarks, metrics, and measurement strategies
• Tactics for creating and executing a comprehensive crisis plan
• Guidelines for handling the media in print, online and on-air
• Tips on executing community relations or CSR campaigns

The cost per semester for each student is: $25

To order or for additional information, please contact:

Carol Bray
cbray@accessintel.com
310-354-1763

Note on copyright: This subscription package offers you the right for the professor and any student in the class to have open access to all PR News issues and content on prnewsonline.com.

Also visit the PR College Guide, to locate and research PR departments at universities and colleges in North America.