Brown Campaign Gained Edge With On-The-Ground App
It wasn't just the fact that Republican Scott Brown once posed for Cosmo that vaulted him to the office of U.S. senator from Massachusetts. Mobile communications also played a big part in the win, but what has gained the most attention from political strategists is a new application for smartphones that was used during the race.... You must be logged in to see this page. If you would like to subscribe to PR News, click here.
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March 15, 2010
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