Media Relations

11 Sports PR and Marketing Lessons Not Taught in School

May 3rd, 2012 by

If you’re in sports PR, remember to choose an athlete spokesperson who won’t outshine your messaging points.

6 Tips for Optimizing News Releases for Social Media

May 2nd, 2012 by

Revamp your traditional press release templates at your organization with these six tips from Meritus Media’s Sally Falkow.

6 Tips for Optimizing News Releases for Social Media

May 2nd, 2012 by

Revamp your traditional press release templates at your organization with these six tips from Meritus Media’s Sally Falkow.

Facebook Stocks Up on Feel-Good Capital in Advance of IPO

April 30th, 2012 by

With the help of ABC News, Facebook is publicizing a soon-to-be-announced "life-saving tool."

Facebook Stocks Up on Feel-Good Capital in Advance of IPO

April 30th, 2012 by

With the help of ABC News, Facebook is publicizing a soon-to-be-announced "life-saving tool."

Tip Sheet: Make the Changing Media Paradigm Work for You

April 30th, 2012 by

The shift toward all media outlets operating in real time, engaging with their audiences on social media platforms and generating online video presents the PR pro with more opportunities than threats.

Tip Sheet: Make the Changing Media Paradigm Work for You

April 30th, 2012 by

The shift toward all media outlets operating in real time, engaging with their audiences on social media platforms and generating online video presents the PR pro with more opportunities than threats.

PR News/Cision Study: PR Pros Favor Twitter for Media Relations

April 30th, 2012 by

Despite the growing popularity of social networks, the e-mailing of press releases is not abating.

PR News/Cision Study: PR Pros Favor Twitter for Media Relations

April 30th, 2012 by

Despite the growing popularity of social networks, the e-mailing of press releases is not abating.

5 Steps to Crafting Perfect PR Pitches For your Small Business

April 27th, 2012 by

Anyone can pitch a story to a journalist, but actually generating coverage is a different story altogether. Armed with these guidelines, you’ll be ready to launch a mini-PR campaign for your small business.