Amid the plethora of online media channels, the primary role of PR pros remains the ability to reach reporters and convince them that a story has value for their audiences.
Media Relations
Integrity Critical in Owned Media Era
December 15th, 2014 by John RoderickWhile many brands have invested heavily in owned-media, it’s not all rainbows and unicorns for PR teams looking to own the mantle of official corporate storytellers.
4 Ways to Improve CEO Engagement on Social
December 12th, 2014 by Richard BrownellThere are a number of benefits to having your brand’s leaders on social media. Here are some tips on how to do it right.
2014 PR People Awards: Publicist of the Year
December 9th, 2014 by Steve GoldsteinWinner: Adrenna Alkhas, Marketing and Communications Director, Stanislaus County Fair Half a century ago, county fair organizers could count on the warming feel of a yearly ritual to draw huge, happy crowds and sponsors. In… Continued
2014 PR People Awards: Spokesperson of the Year
December 9th, 2014 by Chris SeymourWinner: David Daigle, Associate Director for Communications, Public Health Preparedness and Response, U.S. Centers for Disease Control and Prevention Dave Daigle is a nationally recognized expert on crisis and emergency risk communications. In 2014, Daigle… Continued
2014 PR People Awards: Public Affairs/Government Communicator of the Year
December 9th, 2014 by Chris SeymourWinner: Tim Ryan, General Manager at Sawyer Miller Weber Shandwick Across the Weber Shandwick network, Tim Ryan is the go-to expert when it comes to campaigns designed to help consumers make informed healthcare choices. He… Continued
PR People Awards: PR Professional of the Year: Corporate
December 9th, 2014 by Chris SeymourWinner: Chris LaPlaca, Senior Vice President, Corporate Communications, ESPN As ESPN’s senior vice president, corporate communications, Chris LaPlaca is responsible for the company’s worldwide internal, public and media relations strategies, including oversight of consumer, corporate… Continued
2014 PR People Awards: Event Marketer of the Year
December 9th, 2014 by Chris SeymourWinner: Dan Hewitt, Vice President of Media Relations and Event Management, The Entertainment Software Association Dan Hewitt led the comprehensive, seamless approach to planning and promoting all aspects of the 2014 Electronic Entertainment Expo (E3),… Continued
2014 PR People Awards: Crisis Manager of the Year
December 9th, 2014 by Chris SeymourWinner: Cari Brunelle, Partner, Hellerman Baretz Communications Cari Brunelle’s integrity comes through fully in the pressure cooker of high-stakes, crisis situations. It is then, faced with difficult choices, that clients (and their advisers) can be… Continued
2014 PR People Awards: Corporate Social Responsibility Leader
December 9th, 2014 by Chris SeymourWinner: Ichiro Kawasaki, Associate Director, Leadership Communications/Corporate Responsibility Communications, KPMG US Ichiro Kawasaki has made a significant impact on KPMG’s visibility relative to the firm’s corporate responsibility efforts. As an associate director in KPMG’s corporate… Continued