Infographics, which use rich data to form a captivating piece of visual communication, haven taken the PR world by storm lately. Two infographics experts provide steps for visually engaging readers through compelling data and graphics.
Media Relations
For Organizations, Social Media Rules Should No Longer Be Unwritten
September 2nd, 2011 by PRNEWSThe Washington Post’s update to its social media policy and guidelines serves as a reminder for both journalists and PR pros alike that social media rules should no longer go unwritten.
Looking for PR Magic? Pull Some Political Strategies Out of Your Hat
August 29th, 2011 by PRNEWSLooking to engineer a grassroots campaign? Here are three proven strategies from the political comms front that you can use.
7 Steps to Taking Your Media Measurement to the Global Stage
August 29th, 2011 by PRNEWSDon’t be overwhelmed by keeping tabs on your media coverage on a worldwide basis—follow these steps instead.
7 Steps to Taking Your Media Measurement to the Global Stage
August 29th, 2011 by PRNEWSDon’t be overwhelmed by keeping tabs on your media coverage on a worldwide basis—follow these steps instead.
Case Study: Real Estate B2B Breaks Ground for Mobile App With Internal Team Before Digging in With Industry Media
August 29th, 2011 by PRNEWSWhile mobile apps are developed primarily for the B2C space, a professional services B2B has thought outside the box, developing and promoting an app of its own—with great results.
Looking for PR Magic? Pull Some Political Strategies Out of Your Hat
August 29th, 2011 by PRNEWSLooking to engineer a grassroots campaign? Here are three proven strategies from the political comms front that you can use.
Case Study: Cocktail of Strong Media Relations and Tongue-in-Cheek Advocacy Boosts T.G.I. Friday’s Bartender Competition
August 22nd, 2011 by PRNEWSPeppercom refreshes a 20-year-old event by mixing bartending with the Olympics—and ultimately drives more traffic to T.G.I. Friday’s.
Exxon Writes Its Own PR Rules
August 19th, 2011 by PRNEWSExxon kept quiet about its discovery of possibly 1 billion barrels of recoverable oil until its recent court battle with the federal government.
Macy’s Misses With Martha Recall
August 18th, 2011 by PRNEWSNo company likes product recalls, but they do offer a way to communicate with customers on a more human level.