Digital PR


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2011 Digital PR Awards – Video

Winner: Kronos Inc. – Celebrating Working Women: International Women’s Day 2011 To mark the 100th anniversary of International Women’s Day (March 8, 2011), workforce management company Kronos created an animated video celebrating the achievements of … | MORE »

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2011 Digital PR Awards – Blog: People

Winner: Marian Salzman – Euro RSCG Worldwide PR The CEO of Euro RSCG Worldwide PR, North America, has a lot on her mind—and many of those thoughts go out to audiences via platforms that include … | MORE »

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2011 Digital PR Awards – Most Engaged Brand

Winner: MWW Group – Jimmy Dean and Hillshire Farm Cook Up Social Media Results at BlogHer To drive trials for new product launches from Jimmy Dean and Hillshire Farm, MWW Group provided samples of new … | MORE »

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2011 Digital PR Awards – Email Newsletter/s

Winner: The American Institute of Certified Public Accountants – Feed the Pig Weekly Savings Tip Looking to change the negative financial behavior patterns of 25-34-year-olds, AICPA introduced a weekly savings tip to help improve their … | MORE »

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2011 Digital PR Awards – Use of Facebook

Co-winners: Discovery Communications – TLC’s Cake Boss In an effort to build Cake Boss’ fan community and drive awareness for new episodes, Discovery Comms leveraged Facebook by posting videos with sneak peeks of new episodes … | MORE »

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2011 Digital PR Awards – Blog: Organization

Winner: Baylor Health Care System – Sammons Says: Viewpoints on cancer prevention, treatment and research As a leading provider of cancer care, the Baylor Charles A. Sammons Cancer Center felt a responsibility to share its … | MORE »

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2011 Digital PR Awards – Mobile App

Winner: Peppercom – Honeywell UOP Takes Paris Air Show to New Heights For the 2011 International Paris Air Show, Honeywell UOP sought to unveil its new green jet fuel technology to the industry and the … | MORE »

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PR News Announces Winners of 2011 Digital PR Awards

Social media integration and effective audience engagement were cited by winners of the 2011 Digital PR Awards as critical components of digital campaign success. | MORE »

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2011 Digital PR Awards – Digital PR Team of the Year: Corporate

Winner: Discovery Communications Social Media Team Established in 2009, Discovery Communications’ nine-person social media team is guided by four goals: build community among fans across platforms; drive tune-in to its TV shows; generate pages views, … | MORE »

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2011 Digital PR Awards – Twitter Communications

Winner: Edelman – 2012 Volkswagen Beetle Reveal On April 18, 2011, Volkswagen celebrated the global launch of the 2012 Beetle across three continents with events in Shanghai, Berlin and New York. Edelman Digital launched the … | MORE »

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