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After just one year at The Hershey Company, Anna Lingeris assumed in-house leadership of the development and execution of all of the company’s brand and CSR PR initiatives. In eight months, Lingeris grew Hershey’s PR spend by 65% and made significant strides in the promotion of major Hershey brands such as Hershey’s Air Delight, Pieces Candy, Reese’s Minis and the reformulated Hershey’s Milk Chocolate. —SVC
Best Media Hit So Far:
“Reese’s Peanut Butter Cups and the social media activity surrounding the NCAA that was featured in USA Today.”
Hometown: Pittsburgh, PA
College Attended: Allegheny College, Meadville, PA
Favorite Sports Team: Pittsburgh Steelers
Favorite Sport to Play: Swimming
Most Inspiring Athlete: Any Olympic swimmer
Favorite TV Show: True Blood
Favorite Movie: Dirty Dancing
Starbucks or Dunkin’? “Dunkin’ Donuts... all the way.”
Foursquare “Mayor” of: “The Hershey Company” & “Universal Nail Studio”
Favorite Work App: Delta Airlines—“Mobile check-in is a life saver.”