Archive: November 1997

Steve Alexander, from director of community relations to VP of public affairs at California’s largest PR firm, Stoorza, Ziegaus & Metzger, San Diego. Rachel Bloom, from program manager for communications to communications group manager, communications… Continued

Burson-Marsteller, New York, named Graham Phillips chairman of the global perception management division; Phillips is the former chairman and CEO of Ogilvy & Mather Worldwide, New York. Chase Manhattan Corp., New York, named Nancy Israel… Continued

The competition between WorldCom and GTE Corp. to acquire MCI Corp. is only the latest in a series of massive takeovers or mergers transforming companies around the world. Not only does "global competition" drive corporate… Continued

Mitsubishi Motor Manufacturing of America may be in the business of manufacturing cars, but what they really manufactured last year was some of the worst PR we saw. And it’s a communications nightmare – that… Continued

‘Audits are about esprit de corps and finding out if you have it.’ If your company is struggling to find out how well it’s coordinating external and internal messages, turning to a third party to… Continued