PR News' Webinar
Boost Engagement With Your Brand Now on Facebook
Thursday, October 18, 2012
1:30 p.m. - 3 p.m. ET
($359 per site - CDs available for purchase)
Join PR News on October 18 and learn how to choose a cover photo to capture your brand’s image; expand your storehouse of visual content; use Instagram as a source of images for your Timeline profile; select company milestones to add to your Timeline; and adapt your content strategy to keep your fans engaged and returning to your page.
Webinar Speakers:
Albe Zakes
Global VP, Media Relations
TerraCycle Inc.
@AlbeZakes
Krisleigh Hoermann
Social Media Strategist
Department of Communications
Attending this PR News webinar on Thursday, Oct. 18, will put you among those savvy brands and make your Timeline profile the home base of engagement with your brand. Facebook's Timeline has made it essential for communicators who manage Facebook pages to become expert visual storytellers for their brands. The format was forced on all brands this year—but only the savviest of them have truly leveraged Timeline’s ability to increase engagement and humanize a brand.
Don’t miss this opportunity to learn how to use Timeline as visual storytelling platform for your brand, and boost engagement and your brand’s public profile in the process.
About the Webinar
- Develop a strategy to produce original, visual content to add to your Timeline
- Tell your brand’s story visually
- Use Instagram to feed images to your Timeline profile
- Determine which kinds of posts are most likely to increase engagement with your audience on Facebook
- Use Timeline to leverage your organization's heritage and share milestone stories
- Pin posts to drive traffic
- Highlight content to prevent it from being pushed down on your page
- Determine how Timeline affects the news feed
Each registration comes with access to the archived version of the program, the materials provided by the speakers, a personalized certificate of completion and a FREE copy of PR News' Special SEO Report for attending this webinar.
PRSA Accreditation
Registrants that are Accredited by PRSA need to keep track of their points and submit their activities every three years. Please keep a copy of the event description with the date/time listed and submit when you are required to.
Certificate
Questions?
Each registration comes with access to the archived version of the program, the materials provided by the speakers and a personalized certificate of completion for attending the Webinar.)
For questions regarding this Webinar, contact Saun Sayamongkhun at [email protected]; 301-354-1694.
If you are having any technical difficulties or need assistance meeting these requirements, please contact our Technical Support Center at 1-866-709-8255 or
click here.
*PR News does not offer any refunds for the Webinar. All sales are final.