Archive:

What’s a Great Question to Ask a PR Job Candidate?

February 20th, 2014 by

You may not believe this, but conducting a job interview can be as stressful as being interviewed for the job. Well, sometimes. Anyway, there’s an art to sizing someone up in an interview, and it… Continued

Your Company is Not Innovative! How to Be a Better, More Believable Writer

May 14th, 2013 by

The techniques you need to hone your writing skills so that the media or your customers take notice.