Search Results for: john roderick%26o%3Drecent
Reputational crises that begin in the blogosphere are very common; reputational crises that end in the blogosphere, on the other hand, are less so. Dell is perhaps the most well-known example of an organization whose…
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Whether our country’s in slowdown, panic or recession—or headed for one—now is an ideal time to leverage what has worked to companies advantage in prior downturns. During a recession, one of the first business…
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John Hellerman, Co-Founder, Hellerman Baretz Communications As co-founder of Hellerman Baretz Communications, John Hellerman has carved a niche for himself as a mastermind behind strategic communications campaigns for some of the world's top law firms.…
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Like No Leader in Generations, Obama Knows How To Deliver A Speech (and you can learn, too). Even if you saw it live Tuesday night, you should review Obama's acceptance speech for lessons on how…
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Forget the lawn signs, campaign buttons and bumper stickers. The internet and more specifically, social networks are providing a compelling and persuasive platform for this year’s presidential candidates to lure and rally prospective voters. Each…
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JETBLUE AIRWAYS JETBLUE AIRWAYS' OPERATIONAL CRISIS OF FEBRUARY 2007 IIn what quickly became compared to an air-travel version of the Valentine’s Day Massacre, hundreds of JetBlue passengers were stranded on the John F. Kennedy International…
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September 29th, 2008 by PRNEWS
Organization: Shell Oil Company Agency: Burson-Marsteller; Penn, Schoen & Berland Timeframe: 2006 - 2007 When Shell Oil Company undertook an 18-month face-to-face campaign to build public understanding of energy issues, research and measurement quickly became…
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September 15th, 2008 by PRNEWS
Ordering a pizza can now be done with the press of a button no matter where you are, thanks, in part, to the "What's Next? Text!" campaign conducted by Papa John's Pizza and Fleishman-Hillard.
September 15th, 2008 by PRNEWS
'Tis the season to hear speeches. It's all too clear right now that a well-written speech delivered with the right mix of rhetorical passion and inflection has the power to stir crowds and change public…
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Tis the season to hear speeches. It’s all too clear right now that a well-written speech delivered with the right mix of rhetorical passion and inflection has the power to stir crowds and change public…
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