While a majority of agency executives are spared from dealing with (corporate) procurement departments during the negotiating process, those who do are frustrated by having to answer to executives they say haven't a clue about… Continued
Search Results for: PR News’ PR People, People to Watch & Top Places to Work Awards Luncheon- November 29, 2012
Strategies To Super-Size Employee Relations
March 9th, 2005 by PRNEWS
Ask a CEO if the executive team communicates its goals, plans and expectations to staff, and you'll hear a resounding "yes." Ask rank-and-file employees the same question, and you'll frequently get a different answer (and… Continued
PR Lessons From Fiorina’s Fall: Employees Come First
March 9th, 2005 by PRNEWS
After Carly Fiorina was sacked last month as CEO of Hewlett-Packard Co., a slew of stories (in print and online) said Fiorina constantly made the rounds with H-P customers and other external audiences. Yet closer… Continued
Grey Healthcare Group - The healthcare communications network (New York) adds two senior executives to its roster: Beverly Beaudoin (ex-Lowe Bozell McAdams) has been tapped to be senior vp and general manager while Steve Corwin… Continued
Boutique Agencies Form IR/PR Alliance…
February 23rd, 2005 by PRNEWS
The Honig Co. Inc. (Los Angeles), a PR and corporate communications firm, and MKR Group (Burbank, Ca.), which specializes in investor relations, have joined forces to offer clients integrated communication programs encompassing investor relations and… Continued
Letter to the Editor
February 23rd, 2005 by PRNEWS
Re: "The Cobbler's Children Have No Shoes And PR Has No PR" (And Another Thing... Feb. 9): I'm glad to see PR News isn't afraid to throw a few tough punches, and I couldn't agree… Continued
Media Metrics
February 23rd, 2005 by PRNEWS
If you want to reach younger singles en masse, hit the major markets a la Chicago, L.A. and New York. But if you want to target "singles," so to speak, who now have more free… Continued
Beermaker-Backed Program Brews Budding Entrepreneurs
February 23rd, 2005 by PRNEWS
CLIENT: Miller Brewing Company PR AGENCY: Flowers Communications Group CATEGORY: Event Marketing BUDGET: $400,000 TIMEFRAME: September 2003 In the urban African-American community, there is a significant degree of entrepreneurship among young professionals aged 21-30 --… Continued
‘Survivor’ In The C-Suite: Are CEOs An Endangered Species?
February 23rd, 2005 by PRNEWS
Perhaps it's another corporate-driven "reality" show in the making, this one featuring hard-scrabbled CEOs trying to live another day rather than the foibles of Donald Trump wannabes. "It's just like that TV program 'Survivor' --… Continued
Podcasting For PR: Ignore At Your Own Peril
February 23rd, 2005 by PRNEWS
If you're a slightly hyper-techno PR pro, you've probably immersed yourself in the worlds of blogging and RSS, or really simple syndication (see PR News Aug. 9, 2004). Perhaps you're even getting your own news… Continued