MAYO Communications Adds Three High Profile Clients to Its Roster

March 5, 2007 | 5:35 am

LOS ANGELES, March 5 /PRNewswire/ -- Southern California Gas Company, a Sempra Energy utility, has retained MAYO Communications for a media campaign, "Claim Your Share of $10 Million in Rebates and Incentives. Come to The Energy Efficiency Expo," to be held April 17th, at the Energy Resource Center in Downey, CA. Several major companies and individuals will be honored with energy efficiency awards. The Expos will also outline how to apply for The Gas Company's record $10 million in energy efficiency regases and incentives reserved for businesses this year. The breakout sessions will focus on how recent economic and political changes could impact business and how energy efficiency can help business cut costs.

MAYO Communications is also doing publicity for the M. Gray Music Academy, North Hollywood, CA, founded by Macy Gray, (www.mgraymusicacademy.com) for a fundraiser on May 19th at Element Nightclub in Hollywood, CA (http://www.elementhollywood.com/). The event in being produced by Ben Oakes of "Rockin' in LA" which will also be the title of the event. It will feature artists playing live in conjunction with a fashion show. A silent auction will also be held to benefit the Academy. The event is to raise funds for the Academy which is a non-profit 503 c 3 organization.

M. Gray Music Academy board of directors includes: Justin Timberlake, Artist/Producer; Will.I.Am, Artist/Producer and member of the Black Eyed Peas; Polly Anthony, president of Geffen Records/Interscope; Erykah Badu, artist; Jill Berliner, attorney at King Purtich; Brent Bolthouse, CEO Bolthouse Productions; Common, artist; Damon Dash, CEO of DDMA and Dash Films; Cameron Diaz, actress; Howard Grossman, CPA GLWO; Nadine Mcllwain, educator/activist; Laura McIntyre, educator; Jim Morey, Morey Management; Anthony and Alina Shriver, Founders of Best Buddies.

And MAYO Communications will be doing publicity for The Iranian American Parents Association NowRuz Extravaganza, Sunday March 11, 2007 - 4 pm to 11 pm, The Beverly Hilton, International Ballroom, 9876 Wilshire Blvd., Beverly Hills, CA 90210. NowRuz (pronounced "new-rooz"), means "new day," and it is the first day of Spring (March 20th ) and the beginning of the Persian Calendar. It is recognized as part of the Persian New Year celebration. The Iranian American Parents Association (IAPA) was formed in 1994 and has rapidly grown to encompass parents from all five Beverly Hills schools. A board of directors, consisting of active parents, has been formed to forward the organization's objectives. IAPA presents great celebrations for NowRuz every other year.

Highlights of the NowRuz extravaganza include the presentation of three Humanitarian Plaques to distinguished honorees, including: Steve Cooley, Los Angeles County district attorney, Michaela Pereira, KTLA Morning News anchorwoman and Homa Sarshar, journalist. The event will also offer music and dancing, traditional Persian cuisine and cultural displays. Entertainment will be provided by Black Cats, Sadegh Nojouki & Friends (International Band), Simin Couture Fashion Show, Djanbazian Dance Company and more at the Beverly Hilton Hotel.

    In organizing the IAPA NowRuz celebration two goals were set:

    *  To bring about greater harmony and understanding between the diverse
       cultures and people that live in that community.

    *  To raise money for the Beverly Hills schools in order to better cope
       with the overwhelming challenges they face in supporting and servicing
       a multicultural society with diverse backgrounds. All the proceeds from
       this event will be donated to the following organizations:

    *  The LA County Foster Home Program
    *  The Beverly Hills Unified School District
    *  The Maple Counseling Center

    About MAYO

MAYO Communications is a full service national public relations firm with a niche in branding, media training, media placement, damage control and award-winning marketing campaigns that get results. MAYO's clients include University of Southern California (USC); Sempra Utilities Company/The Gas Company; Los Angeles County Economic Development Corporation (LAEDC); World Trade Center Assn. Los Angeles/Long Beach, Swirl Films and a list of other entertainment clients. Last year MAYO added Internet Marketing and Web Design to its portfolio of services. MAYO is a member of the Entertainment Publicists Professional Society (EPPS) and Public Relations Society of America (PRSA). For more about MAYO Communications visit: www.MayoCommunications.com, www.MayoPR.com or www.LAentertainmentPublicity.com.