'it' Girl Public Relations Signs Luxurious Skin Care Line: Extra Virgin Body Products

October 15, 2007 | 5:36 am

LOS ANGELES, Oct. 15 /PRNewswire/ -- "it" Girl Public Relations announced its newest lifestyle/beauty acquisition, Extra Virgin Body Products. The publicity firm will be working with Los Angeles based Extra Virgin and its founder Kelly Marie Rubin as the beauty line prepares to become a "must have" line for beauty and body product lovers across the country. Offering the purest products the world has to offer, Rubin, a former make-up artist, and licensed cosmetologist, developed products with a specialized knowledge of herbal and botanical infusions, antioxidants, vitamins and many other unique ingredients, allowing Extra Virgin to offer products designed for Beauty, Purity and Simplicity.

A member of the personal care industry since 1983, Kelly Marie Rubin incited the Extra Virgin Body Product line, available for both men and women, by creatively blending nature and science for the utmost of consumer satisfaction. Extra Virgin Body Products are composed of raw materials and finished products are microbiologically tested for cleanliness and purity prior to reaching the consumer. Favorites of the line include luxurious face washes, soothing body milks, and eye and face nourishers and refreshers.

Extra Virgin Body Products are exclusively available online at present. Please visit http://extravirginbodyproducts.com for further information.

The PR strategy will build awareness of the Extra Virgin Body Product brand, develop influencer program, and broaden national appeal. Additionally, Extra Virgin Body Products recently exhibited the body product line at the Main Event Red Carpet Lounge to celebrate the 2007 Emmy Awards. Speaking of the acquisition, "it" Girl PR CEO Juliette Harris stated, "The line is amazing and filled with pure ingredients and it is sure to take the industry by storm. "it" Girl plans to target celebrities and influencers and increase awareness of this product line."

For photography, product samples and talent information please contact "it" Girl Public Relations at (310) 577 1122.

Juliette Harris: Juliette@itgirlpublicrelations.com

Sarah Allen: Sarah@itgirlpublicrelations.com

Other "it" Girl PR clients include: Nick Carter, Aaron Carter, Boyz II Men, Shar Jackson, AJ McLean, Howie Dorough, Malcolm Jamal Warner, Cindy Margolis, Diamond Dallas Page, Adrienne and Miss Issa + more. Please visit http://www.itgirlpublicrelations.com for more information.