DDB Guoan Beijing Appoints New Executive Creative Director

July 9, 2007 | 2:47 pm

BEIJING, July 9 /PRNewswire/ -- DDB Guoan Beijing has appointed David Lin to be its new Executive Creative Director. His appointment follows the significant wins DDB Guoan Beijing has had in recent months including Citizen Watches, Henderson Land and Quimei Furniture Malls.

Lin has steadily worked at refining and honing his creative game as evidenced by a list of awards ranging from a silver Effie to a gold from the Hong Kong Designers Association and several bronze awards at the China Advertising Awards. In this role, Lin will work closely with Donald Ma, Managing Director of the Beijing office, and report to Michael Dee, Chief Creative officer of the DDB China Group.

Bob Scarpelli, Chairman, Chief Creative Officer, DDB Worldwide, said: "We are really pleased with David's appointment. His role, combined with his extensive experience, is an essential ingredient in continuing to build and grow DDB Guoan's creative reputation in Beijing."

Dick van Motman, President and CEO of DDB China Group, said, "Michael, Donald and I have spent considerable time on filling this important position and feel that with David, we've found the best candidate."

Mr. Van Motman added, "David has extensive through-the-line skills and a real appreciation for the role that creativity plays in driving a client's business. His experience and knowledge will help us make our Beijing office function as an operation where creative solutions are the key focus and not just a singular discipline."

Lin started his career as a designer at Hong Kong Television Broadcasts Limited after which he joined the agency world and started his own agency. Most recently, Lin was at McCann Erickson in different divisions ranging from McCann Erickson advertising to McCann Relationship Marketing to Momentum, and in various Greater China locations including Hong Kong, Shanghai and Beijing. He has gained a broad range of experience, having worked on clients such as Microsoft, MasterCard, UPS, L'Oreal, Shanghai General Motor, Goodyear, Nestle, Intel, Coca-Cola, Johnson & Johnson, Siemens PFT, and Cathay Pacific.

"We are extremely pleased to have David here to add a truly multifaceted perspective to our business. He will be an important key to furthering our momentum and to 'unleashing the potential' at DDB Guoan Beijing," Donald Ma, MD of DDB Guoan Beijing office, said.

About DDB and DDB Guoan

DDB Worldwide Communications Group Inc has had a presence in China since 1992. In mid-2006 DDB joined forces with Citic Guoan, China's premier communications company (and part of the Citic Group), to form DDB Guoan, one of the top five agencies in China. The alliance provides unparalleled reach in China. DDB Guoan is led by Yan Gang, Chairman, and Dick van Motman, Chief Executive Officer.

DDB Guoan has offices in Beijing, Shanghai and Guangzhou. It works for a growing list of blue chip clients, both International and local. Services offered range from traditional advertising to interactive (Tribal DDB), promotions and brand activation (Rapp Collins). For more information on DDB, please visit. www.ddb-guoan.com.

DDB Asia Pacific

DDB Asia Pacific is comprised of 22 offices in 14 countries across the Asia Pacific region. It offers a full range of marketing communications services including advertising, direct marketing, interactive, design, and sales promotion. DDB Asia Pacific is part of the DDB Worldwide communications network, with more than 206 offices in 96 countries. DDB Worldwide is a member of Omnicom Group Inc.

About Omnicom

Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.