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Don’t Discount Traditional PR Outreach Just Yet

BY DON BATES

In these days of fast and furious communication, it's easy to forget some basics of sound public relations practice that have evolved over the years. Today, we have to deal with so many more independent media than in the past that we forget a lot about what has put us in good stead with the press for...

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February 22, 2010


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Don’t Discount Traditional PR Outreach Just Yet

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