Proactive Strategy, Digital Arsenal Drive Event Success
Digital tools very often are critical to the success of PR events. Though they may be overshadowed in sexiness by digital and social media campaigns, PR-generated events-whether media events such as press conferences and product launches, or public and employee events like speaking engagements and town halls-are still going strong and are a key component of a PR professional's mix... You must be logged in to see this page. If you would like to subscribe to PR News, click here.
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January 11, 2010
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