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5 Reasons Why Doing Good Is Good for Business

Corporate giving has become highly sophisticated in recent years, but Carrie Fox provides five reasons why any effort is still worth it.  | MORE »

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#SMW13 New York: 6 Tips to Social Media Success

At Social Media Week New York, experts from a variety of industries to discuss lessons learned from Hurricane Sandy and best practices for social media campaigns in 2013.  | MORE »

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Propaganda and Basketball Diplomacy

I always thought the most dangerous athletes were National Football League players who delivered concussion-causing blows to the head. They have now been replaced by the former National Basketball Association star Dennis Rodman.Rodman, one of … | MORE »

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Six Tips for How to Engage the ‘PANKs’

“PANK” is the new pink–savvy, influential non-moms are a powerful, untapped demographic.  | MORE »

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5 Ways Working in PR is Like Being on ‘Top Chef’

Teaser: Henson Consulting’s Katie Cosgrove provides five ways how PR is like the fiery furnaces featured on the “Top Chef.” | MORE »

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3 Tips to Avoid Costly Mistakes When Rushing Through Email

Speed kills, says Melissa Hurley, senior director of Affect PR. | MORE »

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15 Tips for Media Training Success

PR agency veteran Arthur Solomon shares the 15 tips he told clients before media interviews. | MORE »

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Six Tips to Mind Your Manners in the Workplace

Beth Haiken, VP of corporate citizenship and communications at Waypoint Homes, provides her six-point Princess Manifesto to stave off rudeness in the workplace. | MORE »

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6 Secrets to Writing a Killer Synopsis

A boring description of an interesting play or TV show will not have the desired effect on journalists—or their readers, viewers or listeners. | MORE »

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5 PR Tips to Help Your Small Business Thrive

Smart PR is more than just getting "ink," says Carrie Fox. It’s about using communications to help you achieve your true business objectives. | MORE »

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