» 6/25 Webinar: How to Use Social Media to Enhance Your Brand's Customer Service «
As YouTube reconciles its brand identity, PR pros need to adapt to the constantly changing landscape of the platform.
Great communicators are usually great writers, and great writers create great PR.
Hilton Hotels & Resorts wanted to find a way to help pressed-for-time business travelers see that the hotel chain could provide an escape, as well.
You may think you’re in communications, but you’re really in inbox management.
After a disastrous 2012, ailing retail giant JCPenney is on a campaign to win back its customers.
Don’t totally abandon your existing strategies, but try to keep these five things in mind when you are pitching a story to an online publication.
Pinterest, says Erica Campbell Byrum, director of social media for Homes.com, is like fantasy football for women.
Watch the audience’s Vine videos from PR News’ Social Media Icon Awards on April 17 in New York City.
More than 200 seasoned communications professionals gathered at New York’s Grand Hyatt to advance their skills in using Facebook, Twitter, Pinterest and other social channels on behalf of their organizations.
Marcia W. DiStaso, Ph.D., provides 10 best pracitces for managing a brand’s Wikipedia page.
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