Mitt Romney’s July 2012 speech at a NAACP convention begs the question: Can improvisational retorts be taught to leaders and spokespeople? The experts say yes, with training.
The Web’s biggest encyclopedia is a great place to tout your CSR successes, but there are a few important caveats to consider first.
In hiring the next generation of PR professionals, PR agency Affect went to the platform where the candidates hang out: social media.
More than a third of PR pros report directly to their CEOs. Here’s how to make this critical relationship work.
Those in leadership positions have a responsibility to set the tone in their organizations by encouraging big ideas and celebrating when those ideas come to fruition.
The social networking giant learned quickly that, in a bad situation, pointing the finger is not the message you want to send to the media.
With hundreds of exhibitors vying for attention, its tough to break through the noise at a trade show. These five tips will help.