Tag Archives: Water Coolers

Domino’s Facebook Failure: You Love our Pizza? We’re Sorry!

A social media rapid response goes awry when Domino’s delivered what appeared to be an automated response to a Facebook compliment. | MORE »

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PR News Q&A With Heineken USA’s Afdhel Aziz: The Sharability Factor of Facebook Contests

One of the main attractions of Facebook for brands is its natural adaptability for contests and promotions of all kinds. A fun, original contest goes to the very essence of Facebook—it is an audience builder … | MORE »

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Netflix: Who Am I? Why Am I Here?

After another round of bad news, Netflix seems to be switching gears once again, and is perhaps sending a message to customers and investors that it is unsure of its own identity. On Oct. 24, … | MORE »

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PepsiCo’s Big Gulp: ‘Team, Great Q4! 8,700 of You Have to Go’

Companies often claim that their greatest asset is their employees. PepsiCo is sending the opposite message with its Feb. 9 announcement that it is cutting 8,700 jobs globally and increasing its investment in advertising and … | MORE »

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A Few Things About San Francisco

At PR News we’re pretty excited about our Feb. 16 Digital PR/Social Media Summit. Yes, we know we’ve got a great lineup of presenters: Ashley Dillon of Southwest Airlines, Stacy Green of Mashable, Sally Falkow … | MORE »

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An Opportunity for Pinkberry to Do Good

Try to imagine worst-case scenarios for a corporate communications team—a company’s co-founder being arrested for beating a homeless man with a tire iron would likely rank somewhere near the top of the list. That’s the … | MORE »

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