Tag Archives: Water Coolers

PR News Q&A With Heineken USA’s Afdhel Aziz: The Sharability Factor of Facebook Contests

Posted on 02/17/2012 by PR News

One of the main attractions of Facebook for brands is its natural adaptability for contests and promotions of all kinds. A fun, original contest goes to the very essence of Facebook—it is an audience builder … | MORE »

Posted in Water Cooler | Tagged , , , , | Comments Off

Netflix: Who Am I? Why Am I Here?

Posted on 02/16/2012 by PR News

After another round of bad news, Netflix seems to be switching gears once again, and is perhaps sending a message to customers and investors that it is unsure of its own identity. On Oct. 24, … | MORE »

Posted in Featured, Water Cooler | Tagged , , , , , | Comments Off

PepsiCo’s Big Gulp: ‘Team, Great Q4! 8,700 of You Have to Go’

Posted on 02/10/2012 by PR News

Companies often claim that their greatest asset is their employees. PepsiCo is sending the opposite message with its Feb. 9 announcement that it is cutting 8,700 jobs globally and increasing its investment in advertising and … | MORE »

Posted in Featured, Water Cooler | Tagged , , , , , , | Comments Off

A Few Things About San Francisco

Posted on 02/02/2012 by PR News

At PR News we’re pretty excited about our Feb. 16 Digital PR/Social Media Summit. Yes, we know we’ve got a great lineup of presenters: Ashley Dillon of Southwest Airlines, Stacy Green of Mashable, Sally Falkow … | MORE »

Posted in Corporate Responsibility, Crisis Management, Internal Communication, Media Training, PR Insiders, Research, Social Media | Tagged , | Comments Off

An Opportunity for Pinkberry to Do Good

Posted on 02/02/2012 by PR News

Try to imagine worst-case scenarios for a corporate communications team—a company’s co-founder being arrested for beating a homeless man with a tire iron would likely rank somewhere near the top of the list. That’s the … | MORE »

Posted in Corporate Responsibility, Crisis Management, PR Insiders, Research, Social Media, Subscription Content, Water Cooler | Tagged , , , , | Comments Off