Crisis Management

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8 Crisis Management Policies for PR Pros

January 8th, 2016 by

When a crisis strikes your brand, how you communicate with employees is at least as important as how you communicate with the media and the outside world.

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Chipotle Changes PR Recipe as News Worsens for Burrito Slinger

January 7th, 2016 by

Chipotle and Edelman end their relationship as the burrito maker is in legal trouble and December sales plummet 30%.

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Volkswagen CEO Apologizes for Diesel Scandal at CES 2016

January 6th, 2016 by

Do Herbert Diess’ remarks set the right tone for renewing trust in Volkswagen?

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CES 2016: What the Internet of Things and a Wild West of Data Means for PR

January 5th, 2016 by

On Jan. 5 at CES 2016, two electronics giants held press conferences that played right into the interests of PR pros.

Multiple Channels Critical for Internal, External Crisis Communications

January 4th, 2016 by

As a communications pro in an organization you need to ask yourself what would you and your brand have done if a bombing or an attack occurred near your headquarters or other offices?

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Stoner Sloth: PR Failure, or Social Media Success?

December 28th, 2015 by

If you created a campaign that was this widely viewed but also this widely derided, would you be promoted or censured?

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Steve Harvey’s Miss Universe Blunder a Lesson for PR Pros

December 21st, 2015 by

Mistakes were made. More mistakes were made.

Chipotle & Theranos Differ on Crisis Management, Results Similar Though

December 21st, 2015 by

If there’s one lesson from recent crises it may be that the very moment you are considered a “Wall Street darling” is when you should be preparing and rehearsing your crisis communications plan. For very

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Top 10 PR Crises of 2015

December 17th, 2015 by

Ashley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year.

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4 PR Tips Martin Shkreli May Have Missed

December 17th, 2015 by

In the court of public opinion, the arrest of Turing Pharmaceuticals CEO and founder Martin Shkreli for securities fraud is inextricably linked to this year’s sudden, stratospheric rise in the price of AIDS drug Daraprim.