Recognizing the Most Innovative and Industry-altering
Digital Communicators and Campaigns

The PRNEWS Digital Awards recognize the most innovative and industry-altering digital communicators and campaigns. This year's top honors were taken home by Carmichael Lynch, Comcast, Edelman, Megaworld Foundation and Randle Communications.

This year’s Digital Award winners embrace creativity and demonstrate how far- and wide-reaching digital communications can be, From platform-specific campaigns to crisis management communications, our winners represent a wide diversity of the types of work that can be accomplished.

Congratulations to all of our winners and honorable mentions!

Individual / Team Awards

Digital Communicator of the Year Individual & Team Awards

Winner: Jessica Denson Jessica DensonConnected Nation
Honorable Mentions
Honorable Mentions
  • Lubomir AlamanovSiteMedia Consultancy
  • Sara Jordan JacobsonMarbaloo Marketing
Winner

Digital Firm of the Year Individual & Team Awards

Winner: BerlinRosen BerlinRosen

Digital Team of the Year Individual & Team Awards

Winner: Connected Nation Connected Nation
Honorable Mentions
Honorable Mentions
  • Stax Payments
  • Herbalife
  • ColinKurtis AdvertisingColinKurtis Advertising
Winner

Communications / Campaigns

Blog Communications & Campaigns

Winner: A Blog as Powerful as Ian A Blog as Powerful as IanComcast

Brand Ambassador Campaign Communications & Campaigns

Winner: Pride for All Pride for AllEyebuydirect
Honorable Mentions
Honorable Mentions
  • MMI Peer Advocate ProgramMoney Management International, INC.
  • Brand Ambassador #moveover for Safety CampaignIllinois American Water
Winner

Branding Communications & Campaigns

Winner: Hetbahn’ s Branding - setting a virtual brand universe <Rice School> Hetbahn’ s Branding - setting a virtual brand universe PR ONE
Honorable Mentions
Honorable Mentions
  • Liminal Branding CampaignAlder & Co.
  • Grape Nuts Helps Female Pioneers Climb Their MountainsHUNTER
  • Core ConversionCommunityAmerica Credit Union
  • Transforming a satellite launch into a galactic brand awareness opportunity, reaching over 23 million peopleThree Rings
Winner

Community Engagement Communications & Campaigns

Winner: Por amor: The Tequila Don Julio Grant Program Returns For Hispanic Heritage Month with Newly Appointed Advisory Board of Hispanic Trailblazers Por amor: The Tequila Don Julio Grant Program Returns For Hispanic Heritage Month with Newly Appointed Advisory Board of Hispanic TrailblazersHUNTER
Honorable Mentions
Honorable Mentions
  • National Scholarship Month CampaignSallie Mae
  • ePolicyWorks: Understanding and Addressing the Workplace Challenges Related to Long COVIDConcepts, Inc
  • #facesofTNAATravel Nurse Across America
Winner

Content Marketing Campaign Communications & Campaigns

Winner: Showing Resiliency Through a Content-Driven Series Showing Resiliency Through a Content-Driven SeriesCarmichael Lynch
Honorable Mentions
Honorable Mentions
  • Preply: Making learning more flexible and accessible in BrazilSherlock Communications
  • CTVisitAdams & Knight
  • Children’s Health Shares Facts – Not Fear – With COVID-19 Content
Winner

Contest/Giveaway Communications & Campaigns

Winner: Name the Horse Contest - Joining in Texas Tech's Most Iconic Tradition Name the Horse Contest - Joining in Texas Tech's Most Iconic TraditionThe United Family - United Supermarkets
Honorable Mentions
Honorable Mentions
  • Sunkist Sauces Summer SweepsColinKurtis Advertising
  • Splenda SwapstakesRuder Finn
  • 5th Annual Shake ChallengeHerbalife
  • #PBYourSpace by the National Peanut Board and Golin
Winner

Crisis Management Campaign Communications & Campaigns

Winner: Comcast Responds to Ian with Force Comcast Responds to Ian with Force

Cross-Platform/Multichannel Campaign Communications & Campaigns

Winner: UNHAPPY HOLIDAYS UNHAPPY HOLIDAYSUSPIS
Honorable Mentions
Honorable Mentions
  • It's About Time: Help Stop the Clock on MeningitisSyneos Health
  • Core ConversionCommunityAmerica Credit Union
  • Championing Equity for Collegiate Women AthletesCarmichael Lynch
  • #DaaSJams Helps Citrix Top the Charts with IT CommunitySHIFT Communications
Winner

Digital Marketing Campaign ($250k+) Communications & Campaigns

Winner: CTVisit Find Your Vibe CTVisit Find Your VibeAdams & Knight
Honorable Mentions
Honorable Mentions
  • MPTA Make Your ConnectionKing Media
  • Lawmakers Awareness - Restore Protections for Dialysis Patients ActThink Big
  • Championing Equity for Collegiate Women AthletesCarmichael Lynch
  • Act Like ItGMMB
Winner

Digital Marketing Campaign ($250k and Under) Communications & Campaigns

Winner: The Nutty Neutralizer The Nutty NeutralizerNational Peanut Board and Golin
Honorable Mentions
Honorable Mentions
  • Where Learning Meets Fun: Primrose Schools® Summer Adventure Club CampaignPrimrose School Franchising Company
  • The United States of AmazonThink Big
  • Protect Your Loved OnesKing Media
  • AviClear: A Game Changer in the Treatment of AcneEvolveMKD
Winner

Digital Newsroom Communications & Campaigns

Winner: Alizila AlizilaAlibaba

Digital PR Campaign Communications & Campaigns

Winner: Southwest Airlines and Guitar Center Bring Ukuleles to New Heights Southwest Airlines and Guitar Center Bring Ukuleles to New Heights
Honorable Mentions
Honorable Mentions
  • We All Belong: Primrose Schools® Establishes National Day of BelongingnessPrimrose School Franchising Company
  • The Quest for SleepRuder Finn
  • Expanding Otherworld’s Gen Z AudiencePRLab at Boston University
  • The Global Electrification of an Automotive IconJeep 4xe Day
  • American Cleaning Institute Helps College Students Stay One Click Away from a Messy RoomAmerican Cleaning Institute
Winner

Employee Communications Communications & Campaigns

Winner: Freedom Feature Freedom FeatureFreedom Mortgage
Honorable Mentions
Honorable Mentions
  • LSG Sky Chefs Internal Communications Digital CampaignBGR PR
  • Empowering the employees with MyHRSiteMedia Consultancy
Winner

Facebook Campaign Communications & Campaigns

Winner: Mega Summer Ventures Version 3.0 Mega Summer Ventures Version 3.0Megaworld Foundation, Inc.
Honorable Mention
Honorable Mention
  • How Social Media Storytelling with WAKIX® (pitolisant) Facebook & Instagram Ads Brought Awareness to the Narcolepsy Community—a Rare Neurological DisorderEvoke Kyne
Winner

Game Changer Campaign Communications & Campaigns

Winner: Championing Equity for Collegiate Women Athletes Championing Equity for Collegiate Women AthletesCarmichael Lynch
Honorable Mention
Honorable Mention
  • Nivea #daretowowandcareSiteMedia Consultancy
Winner

Influencer Campaign Communications & Campaigns

Winner: Barilla® Introduces Pasta Season Packs to Celebrate Love of Pasta Barilla® Introduces Pasta Season Packs to Celebrate Love of PastaEdelman
Honorable Mentions
Honorable Mentions
  • "Best Coke Ever?" for The Coca Cola Export Corporation, Pakistan & AfghanistanLotus Client Management & Public Relations
  • It's About Time: Help Stop the Clock on MeningitisSyneos Health
  • CTvisit Weekend HappeningsAdams & Knight
  • "Mi Carrera" - YangoLatam Intersect PR
Winner

Instagram Campaign Communications & Campaigns

Winner: Beyond Connected to Westchester Beyond Connected to WestchesterMower
Honorable Mentions
Honorable Mentions
  • Stax Payments
  • Nivea #daretowowandcareSiteMedia Consultancy
  • It's About Time: Help Stop the Clock on MeningitisSyneos Health
  • The Busker BBQ CampaignColangelo & Partners
Winner

LinkedIn Campaign Communications & Campaigns

Winner: National Scholarship Month Campaign National Scholarship Month CampaignSallie Mae
Honorable Mentions
Honorable Mentions
  • Next PR
  • Grey Matter Marketing
  • "CCA mission in action"Commonwealth Care Alliance
Winner

Long-Form Video/Video Series Communications & Campaigns

Winner: 1877: For THEE Culture - JSU Day of Giving Film 1877: For THEE Culture - JSU Day of Giving FilmJackson State University
Honorable Mention
Honorable Mention
  • The Quest for SleepRuder Finn
Winner

Metaverse Experience Communications & Campaigns

Winner: The Angel’s Envy Meta Distillery & Brand Home Expansion The Angel’s Envy Meta Distillery & Brand Home ExpansionMOJO & TerraZero
Honorable Mentions
Honorable Mentions
  • Absolut.LandWeber Shandwick
  • ‘World Without Borders’ - MetamundiLatam Intersect PR
Winner

Microsite/Custom Site Communications & Campaigns

Winner: ConnectHSR Vendor Registry ConnectHSR Vendor RegistryCalifornia High-Speed Rail Authority

Media Relations Campaign Communications & Campaigns

Winner: Mental Health Human Rights: Protection of Children Mental Health Human Rights: Protection of ChildrenCitizens Commission on Human Rights of Florida
Honorable Mentions
Honorable Mentions
  • Pulling On Your Nostalgic Heartstrings, Tupperware Brings Back Vintage Products Just In Time For Prime Video’s The Marvelous Mrs. Maisel Season 4 PremiereTupperware
  • The Global Electrification of an Automotive IconJeep 4xe Day
  • Accessibility GuideExperience Columbus
  • Championing Equity for Collegiate Women AthletesCarmichael Lynch
Winner

NIL Campaign Communications & Campaigns

Winner: Championing Equity for Collegiate Women Athletes Championing Equity for Collegiate Women AthletesCarmichael Lynch

Paid Media Campaign Communications & Campaigns

Winner: Lawmakers Awareness - Restore Protections for Dialysis Patients Act Lawmakers Awareness - Restore Protections for Dialysis Patients ActThink Big
Honorable Mention
Honorable Mention
  • CTVisit Find Your VibeAdams & Knight
Winner

Podcast Communications & Campaigns

Winner: Live Forward Live ForwardExperience Columbus
Honorable Mentions
Honorable Mentions
  • What's the Big Idea? Marketing PodcastAdams & Knight
  • Public Health Review Morning EditionRiester Influence
  • Connected Nation
  • Pressing MattersBig Valley Marketing
Winner

PSA Communications & Campaigns

Winner: Golden State Water Conservation Campaign Golden State Water Conservation CampaignRandle Communications
Honorable Mention
Honorable Mention
  • Hartford HealthCare Holiday GiftAdams & Knight
Winner

Short-Form Video/Video Series Communications & Campaigns

Winner: DOVE Outreach DOVE OutreachFreedom Mortgage
Honorable Mentions
Honorable Mentions
  • It's About Time: Help Stop the Clock on MeningitisSyneos Health
  • GrantGameTime
  • JDRF Overview / DonateFreedom Mortgage
  • Celebrate Freedom AwardFreedom Mortgage
Winner

Site Launch Communications & Campaigns

Winner: Newsroom NewsroomUScellular
Honorable Mentions
Honorable Mentions
  • USVisaDelays.comMichelle Anderson c/o ROKK Solutions
  • Flex Trade Association WebsiteThink Big
Winner

Product Launch Communications & Campaigns

Winner: AviClear: A Game Changer in the Treatment of Acne AviClear: A Game Changer in the Treatment of AcneEvolveMKD
Honorable Mentions
Honorable Mentions
  • Hardee's Strawberry Biscuit AleLaForce
  • Barilla® Reimagines Premium Pasta with Al BronzoEdelman
Winner

Site Redesign Communications & Campaigns

Winner: Town of Groveland Rebranding and Website Redesign Town of Groveland Rebranding and Website RedesignJGPR
Honorable Mentions
Honorable Mentions
  • Serving Up a Fresh Brand & WebsiteNJI Media
  • YesCare Site RedesignMichelle Anderson c/o ROKK Solutions
  • Digital But BetterMegaworld Foundation, Inc.
Winner

Social Media Takeover Communications & Campaigns

Winner: The People Who Make The World Move​ Instagram Stories – Employee Takeovers The People Who Make The World Move​ Instagram Stories – Employee TakeoversFerrovial Corporación, S.A.

TikTok Campaign Communications & Campaigns

Winner: Championing Equity for Collegiate Women Athletes Championing Equity for Collegiate Women AthletesCarmichael Lynch

Twitter Campaign Communications & Campaigns

Winner: National Scholarship Month Campaign National Scholarship Month CampaignSallie Mae

Video or Video Series Communications & Campaigns

Winner: Project Section Overview Series Project Section Overview SeriesCalifornia High-Speed Rail Authority
Honorable Mentions
Honorable Mentions
  • The United States of AmazonThink Big
  • Lawmakers Awareness - Restore Protections for Dialysis Patients ActThink Big
  • Journey to the BadgeCharlotte-Mecklenburg Police Department
  • Act Like ItGMMB
Winner

Viral Campaign Communications & Campaigns

Winner: Dolly Parton TikTok Launch Dolly Parton TikTok LaunchAVE EAST MKTG
Honorable Mention
Honorable Mention
  • Championing Equity for Collegiate Women AthletesCarmichael Lynch
Winner

Use of Generated Content Communications & Campaigns

Winner: Celebrates Teachers Appreciation Week Celebrates Teachers Appreciation WeekPrimrose School Franchising Company
Honorable Mention
Honorable Mention
  • CTVisit The State I'm InAdams & Knight
Winner

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Extra Awards

  • Winner Awards

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  • Honorable Mention Awards

    $259

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Questions

Submission Questions

For questions about the Nonprofit Awards, contact:

Mary-Lou French
PRNEWS
[email protected]

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If you are interested in sponsorship opportunities, please contact:

Anna Lawler
PRNEWS
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