Congratulations to the 2020 Winners!

Each year, PRNEWS recognizes outstanding achievements in communications and marketing while recognizing the honorees of the Platinum PR Awards.

2020 Platinum PR Awards Winners

24-Hour Campaign Campaign Categories

Honorable Mentions

24-Hour Campaign Campaign Categories

Honorable Mentions
  • Actors' Equity Association#NotALabRat
  • GhidottiCatholic High School for Boys Giving Tuesday
Winner

Activism Campaign Campaign Categories

Honorable Mentions
  • Consumer ReportsWhat the Fee?!
  • Hudson PacificRespect Big Bend
Winner

Anniversary Campaign Categories

Honorable Mentions

Anniversary Campaign Categories

Honorable Mentions
  • Penn Medicine Princeton HealthCelebrating 100 Years of Caring for the Community
  • Micro FocusCOBOL60 Campaign from Micro Focus
Winner

Annual Report Campaign Categories

Honorable Mentions

Annual Report Campaign Categories

Honorable Mentions
  • AdvantestSustainability Report 2019
  • Consumer Technology AssociationTech Connects
  • Mars PetcareBETTER CITIES FOR PETS Annual Report Reaches Millions, Inspires Cities for a Better Life for Everyone
  • National Association of Manufacturers
Winner

Best Global Crisis Communications / Crisis Management Campaign Categories

Honorable Mentions

Best Global Crisis Communications / Crisis Management Campaign Categories

Honorable Mentions
  • U.S. Postal ServiceCrisis Management During the COVID-19 Pandemic
  • Northeastern UniversityResponse to COVID-19 and Reopening Campus
  • T-MobileStay Healthy Together Campaign
Winner

Best Podcast Campaign Categories

Honorable Mentions

Best Podcast Campaign Categories

Honorable Mentions
  • BMO Financial GroupBetter conversations. Better outcomes. Podcast
  • BMO Financial GroupMacro Horizons: A Podcast on Global Trends in Fixed Income
  • Cambia Health SolutionsHealthChangers Podcast
Winner

Best Use of Data and Measurement Campaign Categories

Honorable Mentions

Best Use of Data and Measurement Campaign Categories

Honorable Mentions
  • good2growMeasuring the good2grow Experience in Atlanta Through Real-Time Consumer Insights
  • AflacOpen Enrollment Campaign
Winner

Best Use of Influencers Campaign Categories

Honorable Mentions

Best Use of Influencers Campaign Categories

Honorable Mentions
  • CCOM GROUP, INCNeutrogena #UnfoldYourStory
  • CVS Health & Kaplow CommunicationsCVS Beauty Mark
  • Habitat for Humanity International & Porter NovelliHarnessing Influencers for "Home is the Key"
  • IW Group, IncGodzilla x Steve Aoki x Johnny Dang
Winner

Best Use of Social Media, Multi-Platform Campaign Categories

Honorable Mentions

Best Use of Social Media, Multi-Platform Campaign Categories

Honorable Mentions
  • Cisco@WeAreCisco Multi-Platform National Intern Week Celebration
  • WeatherfordTogether We Are #OneWeatherford Social Campaign
  • ExxonMobil/ Group SJR
Winner

Best Use of Social Media, Single Platform Campaign Categories

Honorable Mentions

Best Use of Social Media, Single Platform Campaign Categories

Honorable Mentions
  • 5W Public RelationsWe Come Bearing Tweets SodaStream Super Bowl LIV Tiwtter
  • Cisco@WeAreCisco Talent Brand LinkedIn Live Beta
  • Hanna Lee CommunicationsGiving Back to the Community Through an Instagram-Based Bartender Scholarship
  • SiteMedia Ltd.Nivea #daretowowandcare
Winner

Best Video / Video Program Campaign Categories

Honorable Mentions

Best Video / Video Program Campaign Categories

Honorable Mentions
  • BMO Financial GroupBelski: A Different Outlook
  • Chispa House and AflacMoments of Joy
  • Mobileye, an Intel CompanyInside the AI Black Box: Mobileye Invites the World Under-the-Hood on its Autonomous Driving Efforts.
Winner

Blog Campaign Categories

Honorable Mention

Blog Campaign Categories

Honorable Mention
  • CiscoLife At Cisco blog
Winner

Branding Campaign Categories

Honorable Mentions
  • American Lung AssociationBrand Refresh & Website Redesign
  • Hanna Lee Communications: Dear Irving on HudsonLaunching an Opulent Bi-Level Bar with NYCs Most Spectacular Views
  • NJI MediaBrand Development for American Property Owners Alliance
  • RF|BinderDeveloping a Communications Strategy to Bring Harbinger Ventures Investment Paradigm to Life
  • Hanna Lee Communications: The Times Square EDITIONMaking Times Square a World Class Destination for Foodies, Cocktail Lovers and Wine Enthusiasts
Winner

Cause-Related Marketing / Pro Bono Campaign Campaign Categories

Honorable Mentions

Cause-Related Marketing / Pro Bono Campaign Campaign Categories

Honorable Mentions
  • CVS Health & Kaplow CommunicationsCVS Beauty Mark
  • MHP/Team SIUplift Arkansas
Winner

Community Engagement Campaign Categories

Honorable Mentions

Community Engagement Campaign Categories

Honorable Mentions
  • Cisco@WeAreCisco Instagram Trends For Talent Branding
  • NagaWorld LimitedKind Hearts Uplifts And Engages: Nation Building In The Cambodian Society
  • San Antonio SportsThe Power of Sport
  • Tata Consultancy Services & FleishmanHillardTeam TCS Teachers
Winner

Community Relations Campaign Categories

Honorable Mentions

Community Relations Campaign Categories

Honorable Mentions
  • Beech-Nut AdvocacyReal Moms, Real Food and Real Community Connections
  • BlueCross BlueShield of TennesseeBlueCross Healthy Places
  • Hanna Lee CommunicationsGiving Back to the Community Through an Instagram-Based Bartender Scholarship
  • Megaworld Foundation, Inc.One with the Aetas
  • Sauce for a CauseBushel Boy Farms Deepens Impact in the Twin Cities
Winner

Content Marketing Campaign Categories

Honorable Mentions

Content Marketing Campaign Categories

Honorable Mentions
  • BMO Financial GroupSustainability Leaders: Ideas that make a difference
  • Childrens HealthContent Strategy Focuses on Search, Engagement to Achieve Record-Breaking Results
  • MicrosoftLatinx Customer Story Series
  • Stein IASIngenuity4 the win
  • The National Association of REALTORSUninterrupted
Winner

Digital Communications Campaign Categories

Honorable Mentions

Digital Communications Campaign Categories

Honorable Mentions
  • SiteMedia Ltd.Nivea #daretowowandcare
  • Southern Company GasFueling Homes to Feel Like Home
  • University of Maryland Clark School of EngineeringUS News Campaign
  • Gallagher
  • Northeastern UniversityNews@Northeastern
Winner

Diversity & Inclusion Initiatives Campaign Categories

Honorable Mentions

Diversity & Inclusion Initiatives Campaign Categories

Honorable Mentions
  • DeVries Global and Pantene (P&G):Pantene Hair Says it All Campaign
  • MicrosoftHispanic Heritage Month Our Voz
  • John HancockSignature Series
  • PwCCEO Action for Diversity & Inclusion Day of Understanding
  • University of PhoenixClassroom Diversity
  • Violet PRMaking Flying Accessible: Pittsburgh Airport Opens Worlds Largest Space for Autistic Travelers
Winner

Employee Relations / Customer Relations Campaign Categories

Honorable Mentions

Employee Relations / Customer Relations Campaign Categories

Honorable Mentions
  • Covered California"All Things Covered -- Telework Edition" employee newsletter
  • Hotwire with PinterestThe Journey to IPO: Building Excitement and Clarity for Pinployees
  • PJ Lhuillier Group of CompaniesProud Ka-Cebuana Iponaryos: Advocating financial wellness among Cebuana Lhuillier Employees
  • PwCCEO Action Check Your Blind Spots Unconscious Bias Tour
  • SAPCustomer Storytelling Program: Driving Results and Deepening Relationships
Winner

Event Initiatives Campaign Categories

Honorable Mentions

Event Initiatives Campaign Categories

Honorable Mentions
  • V2 CommunicationsEvolving ASGs EVOLVE
  • John HancockSignature Series
  • LG ElectronicsLG UltraGear Female Streamer Campaign
  • SatisfyerNormalizing the Conversation Around Sexual Wellness
Winner

Event Marketing Campaign Categories

Honorable Mentions

Event Marketing Campaign Categories

Honorable Mentions
  • CCOM GROUP, INCUnveiling Event for the New Neutrogena Hydro Boost Commercial With Ambassador Gaby Espino
  • Stein IASDanfoss Empowering Experience
  • Wise Public RelationsST(III)ZY Influencing, Inspiring and Innovating with Shryne Group
Winner

External Publication Campaign Categories

Honorable Mentions

External Publication Campaign Categories

Honorable Mentions
  • Air Movement and Control Association International Inc.2019 Edition of AMCA inmotion Magazine
  • Consumer Technology AssociationIt Is Innovation (i3) Magazine
  • ExxonMobil / Group SJREnergy Factor site
  • Northeastern UniversityNews@Northeastern
Winner

GameChanger Award Campaign Categories

Honorable Mentions

GameChanger Award Campaign Categories

Honorable Mentions
  • DeVries Global and Secret Deodorant (P&G)Secret "Equal Work, Equal Sweat, Equal Pay" Campaign
  • SiteMedia Ltd.Nivea #daretowowandcare
Winner

Global PR Campaign Campaign Categories

Honorable Mentions

Global PR Campaign Campaign Categories

Honorable Mentions
  • DeVries Global and Pantene (P&G):Pantene Hair Says it All Campaign
  • DeVries GlobalZippo: Fight Fire With Fire
  • ProofpointPutting People at The Center: How Proofpoint Stood Out From 700+ Vendors
  • Project Management CapitalizedPMI and the Worlds 50 Most Influential Projects
Winner

Government and Regulator Relations / Investor Relations Campaign Categories

Honorable Mentions

Government and Regulator Relations / Investor Relations Campaign Categories

Honorable Mentions
  • Strategic Public Relations GroupIPO of Huijing Holdings Company Limited
  • Strategic Public Relations GroupQP Group Initial Public Offering - Creating a New Epoch in the Printing Realm
Winner

Industry Vertical: Education Campaign Categories

Honorable Mentions

Industry Vertical: Education Campaign Categories

Honorable Mentions
  • IW Group, IncMcDonald's Asian American Education Initiative
  • Lifelong LearningLearn4Life Pandemic Communications
  • Stein IASETS GRE, Navigating Holistic Admissions
  • Lake Michigan Catholic Schools
  • Primrose Schools Helps Working Parents Let Guilt Go
Winner

Industry Vertical: Finance / Fintech Campaign Categories

Honorable Mentions

Industry Vertical: Finance / Fintech Campaign Categories

Honorable Mentions
  • Forefront CommunicationsEpsilon Asset Management Hedge Fund Report
  • Sharp ThinkBuilding Prudential’s Financial Wellness Platform
  • Tier One PartnersAlly Home Raises Awareness by Shedding Light on Americas Most Relatable Home Ownership Issues
Winner

Industry Vertical: Healthcare Campaign Categories

Honorable Mentions

Industry Vertical: Healthcare Campaign Categories

Honorable Mentions
  • Air MethodsAmendola Helps Air Methods No Membership Required Program Take Off
  • SeismicBD Issues A Call to Action on Hospital Drug Diversion
  • Sharp ThinkLaunching CBD Medic and Rob Gronkowski
  • EvolveMKD & CooperVisionPediatric Myopia Awareness & MiSight FDA Approval
  • MDVIPYear of Cardiovascular Health
Winner

Industry Vertical: Sports Campaign Categories

Honorable Mention
  • NagaWorld LimitedPathways To Ultimately Empower The Youth of Cambodia
Winner

Industry Vertical: Travel / Hospitality / Tourism Campaign Categories

Honorable Mentions

Industry Vertical: Travel / Hospitality / Tourism Campaign Categories

Honorable Mentions
  • Hanna Lee Communications: Dear Irving on HudsonLaunching an Opulent Bi-Level Bar with NYCs Most Spectacular Views
  • Hanna Lee Communications: The Times Square EDITIONMaking Times Square a World Class Destination for Foodies, Cocktail Lovers and Wine Enthusiasts
  • Consortium HoldingsPlacing Consortium Holdings and Its Groundbreaking Bars on the World Stage
Winner

Industry Vertical: Other Campaign Categories

Honorable Mentions

Industry Vertical: Other Campaign Categories

Honorable Mentions
  • HUNGRYSeries B Fundraise
  • SiteMedia Ltd.Nivea #daretowowandcare
Winner

Integrated Communications, Marketing & PR Brand / Agency Campaign Categories

Honorable Mentions

Integrated Communications, Marketing & PR Brand / Agency Campaign Categories

Honorable Mentions
  • Crafted Communications x Plenty of FishPressure Points of Dating
  • First AdvantageThe New Future of Work
  • The North Face Breaks Into Mainstream Tech Conversation with Industry-First FUTURELIGHT Launch Strategy
  • Travelers pops the question: Do you have wedding insurance?
Winner

Integrated Communications, Marketing & PR Nonprofit Campaign Categories

Honorable Mentions

Integrated Communications, Marketing & PR Nonprofit Campaign Categories

Honorable Mentions
  • American Heart Association and American Diabetes AssociationKnow Diabetes by Heart's Type: 2 Take: 2
  • BlueCross BlueShield AssociationLeveraging Data to Spark a National Dialogue on Millennial Health
  • Penn Medicine Princeton HealthCelebrating 100 Years of Caring for the Community
  • Truth InitiativeThis is Quitting
Winner

Internal Publication Campaign Categories

Honorable Mention

Internal Publication Campaign Categories

Honorable Mention
  • Megaworld Foundation @ 20
Winner

Marketing Communications Campaign Categories

Honorable Mentions
  • Hanna Lee Communications: The Times Square EDITIONMaking Times Square a World Class Destination for Foodies, Cocktail Lovers and Wine Enthusiasts
  • Berrien County Health DepartmentThe Dirt on Weed
  • MediaDCWashington Examiner Brand Advertising Campaign
  • North Carolina Community College SystemYour Hire Education Campaign
Winner

Media Event Campaign Categories

Honorable Mentions

Media Event Campaign Categories

Honorable Mentions
  • 10Fold – CBRS AllianceLaunch of OnGo Commercial Service
  • BML Public Relations & Big SNOW American DreamGrand Opening
  • Green Giant with Gillian Small Public RelationsGreen Giant Dishes Up Viral Story with Record-Breaking 1,000-lb Green Bean Casserole
  • NRGized MediaAmerican Cornhole League: Turning the Super Bowl into "Super Hole"
Winner

Media Relations: Agency Campaign Categories

Honorable Mentions

Media Relations: Agency Campaign Categories

Honorable Mentions
  • Brownstein GroupOpening Philadelphia's Newest Retail Destination
  • Hanna Lee Communications: Dear Irving on HudsonLaunching an Opulent Bi-Level Bar with NYCs Most Spectacular Views
  • Hanna Lee Communications: iichiko USALaunching iichiko Saiten, a New Mixology-Optimized "Umami Spirit" from Japan
  • Hanna Lee Communications: The Times Square EDITIONMaking Times Square a World Class Destination for Foodies, Cocktail Lovers and Wine Enthusiasts
Winner

Media Relations: Corporation Campaign Categories

Honorable Mentions

Media Relations: Corporation Campaign Categories

Honorable Mentions
  • IBMCOVID-19 High Performance Computing Consortium Brings Manhattan Project of Global Supercomputing Providers Together to Combat COVID-19 Pandemic
  • Making Sage Therapeutics one of the most talked-about companies in biotech
  • Amwell Raises Awareness for Telehealth as Safe Care Option During COVID-19
  • John Hancock Aspire
  • T-Mobile / SprintMerger
Winner

Media Relations: Nonprofit Campaign Categories

Honorable Mentions

Media Relations: Nonprofit Campaign Categories

Honorable Mentions
  • Child Care Aware of AmericaNo Child Care No Recovery, COVID-19 Media Relations
  • Childrens HealthSparks Change, Awareness with Mental Health PR Campaign
  • E Pluribus Unum"Divided by Design"
  • Plain View ProjectMedia Spotlight
  • Violet PRPittsburgh International: Becoming the Worlds Most Inclusive, Innovative Airport
  • Wilks Communications GroupTaking a Holiday Gift Catalog to the next level through Earned Media Relations
Winner

Multicultural Campaign Campaign Categories

Honorable Mentions

Multicultural Campaign Campaign Categories

Honorable Mentions
  • Burrell Public RelationsToyota Highlander Home Team Media Brunch Event
  • CCOM GROUP, INCDon Q Rum Coquito Holiday Parranda
  • Toyota Motor North America with Jackson SpaldingTakata Airbag Recall in Puerto Rico
Winner

On a Shoestring Campaign Campaign Categories

Honorable Mentions

On a Shoestring Campaign Campaign Categories

Honorable Mentions
  • Clarity GlobalEntrupy's State of the Fake Report Leads the Conversation on Product Counterfeiting
  • GhidottiCatholic High School for Boys 2019-2020 School Year
  • Stein IASFender Performance
Winner

Online Press Room / Media Center Campaign Categories

Honorable Mention

Online Press Room / Media Center Campaign Categories

Honorable Mention
  • Prudential FinancialPrudential's Newsroom Sets New Standard for Corporate Narratives
Winner

Product Launch, B2B Campaign Categories

Honorable Mentions

Product Launch, B2B Campaign Categories

Honorable Mentions
  • Hanna Lee Communications: iichiko USALaunching iichiko Saiten, a New Mixology-Optimized "Umami Spirit" from Japan
  • Intel CorporationIntel Turns "Deep Tech" to "Must Read" Tech with Computers That Can Smell
  • Orkin & Jackson Spalding Fight Coronavirus with VitalClean
  • RF|BinderLaunching Grasshopper, an innovative new venture bank
Winner

Product Launch, Consumer Campaign Categories

Honorable Mentions

Product Launch, Consumer Campaign Categories

Honorable Mentions
  • Sharp ThinkLaunching CBD Medic and Rob Gronkowski
  • Krispy Kreme & FleishmanHillardKrispy Kreme Solves Pumpkin Spice Letdown (PSL)
  • HP PrintSmall Business Launch
  • Hanna Lee Communications: iichiko USALaunching iichiko Saiten, a New Mixology-Optimized "Umami Spirit" from Japan
Winner

Public Affairs Campaign Categories

Honorable Mentions

Public Affairs Campaign Categories

Honorable Mentions
  • KImball Hughes Public RelationsTaking Private Flood Insurance to Capitol Hill
  • Makovsky Integrated CommunicationsNorthwest Hardwoods: Moving The Needle of U.S. Trade Policy
  • NASA's Glenn Research CenterArtemis I Spacecraft Testing Campaign
  • National Fair Housing AllianceDefend Civil Rights Campaign
  • U.S. Postal ServiceDog Bite Awareness Campaign
Winner

Re-Branding / Re-Positioning Campaign Categories

Honorable Mentions

Re-Branding / Re-Positioning Campaign Categories

Honorable Mentions
  • PAN Communications for CitrixBecoming a Modern Leader in the Future of Work
  • Lake Michigan Catholic Schools
Winner

Satellite Media Tours Campaign Categories

Honorable Mention

Satellite Media Tours Campaign Categories

Honorable Mention
  • American Heart AssociationKnow Diabetes by Heart
Winner

Social Good Campaign Campaign Categories

Honorable Mentions

Social Good Campaign Campaign Categories

Honorable Mentions
  • DeVries Global and Pantene (P&G):Pantene Hair Says it All Campaign
  • IW Group, Inc#WashTheHate
  • Rogers & Cowan PMKSide By Side: A Celebration of Service by Northwell Health
  • TELUSHealth for Good 2019 - 2020
Winner

Social Good Campaign during a Global Crisis Campaign Categories

Honorable Mentions

Social Good Campaign during a Global Crisis Campaign Categories

Honorable Mentions
  • AflacWhy Building a Culture Before the Storm Matters
  • Cox CommunicationsOne Call A Day
  • Dure & Company, Inc.Feeding South Florida: Publicizing a South Florida Food Insecurity Hero from the Local to National Arenas During the COVID-19 Outbreak
  • IBMCOVID-19 High Performance Computing Consortium Brings Manhattan Project of Global Supercomputing Providers Together to Combat COVID-19 Pandemic
  • Panda ExpressCOVID-19 Relief Efforts
  • Pluralsight#FreeApril for Social Distant Skilling Up
  • True Speed CommunicationRacing For a Cause: Stewart-Haas Racing & Novant Health
Winner

Viral Marketing/Visual Storytelling Campaign Categories

Honorable Mentions

Viral Marketing/Visual Storytelling Campaign Categories

Honorable Mentions
  • Peninsula Open Space TrustThe Coyote / Badger Adventure
  • True Speed CommunicationBeyond The 10
Winner

Website Launch or Redesign Campaign Categories

Honorable Mentions
  • U.S. Postal ServiceCOVID-19 customer and employee website
  • AmazonAmazon Science
  • FerrovialGlobal Website
Winner

Top Firms of the Year

Boutique Agency of the Year (5 or fewer employees) Top Firms of the Year

Honorable Mentions

Boutique Agency of the Year (5 or fewer employees) Top Firms of the Year

Honorable Mentions
  • Powers Brand Communications
  • Gillian Small Public Relations
  • King Media
  • Violet PR
Winner

Small PR Agency of the Year (6 to 25 employees) Top Firms of the Year

Honorable Mentions

Small PR Agency of the Year (6 to 25 employees) Top Firms of the Year

Honorable Mentions
  • Argentum Partners
  • Mighty
  • ROKK Solutions
  • Singer Associates Public Relations
  • SourceCode Communications
Winner

Medium PR Agency of the Year (25 to 100 employees) Top Firms of the Year

Winner: Vested Vested
Honorable Mentions

Medium PR Agency of the Year (25 to 100 employees) Top Firms of the Year

Honorable Mentions
  • APCO Worldwide
  • Clyde Group
  • EvolveMKD
  • Ruder Finn
  • Sharp Think
Winner

Top People and Teams of the Year

CEO of the Year Top People and Teams of the Year

Honorable Mentions

CEO of the Year Top People and Teams of the Year

Honorable Mentions
  • American Lung AssociationHarold Wimme
  • EvolveMKDMegan Driscoll
  • National Association of ManufacturersJay Timmons
Winner

PR Professional of the Year Top People and Teams of the Year

Honorable Mentions

PR Professional of the Year Top People and Teams of the Year

Honorable Mentions
  • CCOM GROUP, INCLina Baena
  • Intel CorporationLiz Wu
  • Sage TherapeuticsMaureen Suda
  • The Kroger Co.Casey Smith
Winner

Marketing Team of the Year Top People and Teams of the Year

Honorable Mentions

Marketing Team of the Year Top People and Teams of the Year

Honorable Mentions
  • Chesapeake Utilities Corporation
  • Hanna Lee CommunicationsUnveiling the First-Ever Beverage Brand Partnership in Bryant Park: Fever-Tree
Winner

PR Team of the Year Top People and Teams of the Year

Winner: CCOMGROUP CCOMGROUP
Honorable Mentions

PR Team of the Year Top People and Teams of the Year

Honorable Mentions
  • 5W Health & Wellness Team5W Health & Wellness Team
  • AflacOpen Enrollment Campaign
  • John Guilfoil Public RelationsJohn Guilfoil Public Relations
  • SiteMedia Consultancy Bulgaria
Winner

Awards Packages

Winner Awards
$399

Honorable Mention
$299

  • Order awards for your team, clients or office display.
  • Winner and honorable mention awards are available for purchase and can be customized.
  • Winner awards are $399 and Honorable Mention awards are $299.

Order Awards

Contact

GENERAL QUESTIONS

For questions about the Platinum PR Awards, contact:

Mary-Lou French
Awards Program Manager, PRNEWS
mfrench@accessintel.com

Sponsorship and Advertising Questions

For information on sponsoring the Platinum PR Awards, contact:

Dara Brooks
Senior Client Solutions Executive
dbrooks@accessintel.com