Recognizing the Best PR Events and Activations
2024’S BEST PR EVENTS & ACTIVATIONS!
The Experiential & Event PR Awards honor the creative and strategic PR events that engage audiences, amplify brand messages, and generate buzzworthy media coverage. Winners are the media events, press tours, PR activations and red-carpet events that are making waves and innovating at every corner.
The inaugural Experiential & Event PR Awards demonstrate the creativity, dedication and strategic acumen behind the most outstanding experiences and events created by the PR industry. At long last, public relations practitioners can take due credit for their laudable event work behind the scenes, from consumer-facing activations to B2B networking events to festivals and fanfests.
Congratulations to this year's winners and honorable mentions!
Winners
Activations
Best Analyst Meeting/Briefing
Polestar Showcases Innovation at Inaugural Polestar DayNth Degree Events Best Cause/Community Event/Campaign
Call of Duty Endowment: Loot for GoodActivision/Call of Duty Endowment 
Best Employee Event
‘The Power of One’ -Beyond 2023 leadership conference by Boldyn NetworksBoldyn Networks 
Best Entertainment Premiere Event
QUEENS BallNational Geographic Best Entertainment Tie-in/Sponsorship Activation
Chick-fil-A Orlando Arnold Palmer InvitationalMind Dance Marketing Best Festival/Fanfest Activation
A Taste of Stella Italian Cheese at New York City Wine & Food FestivalCarmichael Lynch 
Best Mobile Marketing Tour
Shaving and Grating our Way Across the Country with Stella CheeseCarmichael Lynch 
Best Online/Virtual Event
Hilton Head Health Virtual Wellness PanelTK PR Best Overall PR Event/Experiential Campaign (B-to-B)
Cosentino CNEXT 2024 Designer SummitSharp Think 
Best Overall PR Event/Experiential Campaign (B-to-C).
Paramount+’s The LodgeThe Brand Agency 
Activations
Best Pop-Up Activation
The Pepsi 125 DinerAcceleration Community of Companies 
Best Pop-Up Store
HI-CHEW Bites Candy Shop Pop-Up TourSharp Think Activations
Best Press Event (Single Market)
Motorola razr - Unforgettable Launch of an Icon With Cirque du SoleilMirrored Media 
Best PR Event on a Shoestring Budget ($100,000 or Less)
Don't Get It Twisted: How Dee Snider KISSed Off SF PrideBospar 
Best Product Launch/Unveil Event
Tiger Woods and TaylorMade’s Sun Day Red Product Launch EventR&CPMK 
Best P.R. Stunt
JBLiens Ear-n-vasionHarman Industries 
Best Sports Tie-in/Sponsorship Activation
Mercedes-Benz USA - Masters Tournament ProgramSunshine Sachs Morgan & Lylis 
Best Stock Market Bell Ring Event
Spotlighting and Empowering Women on the Frontline: PepsiCo Rings the Closing Bell to Celebrate the Expanded She Is PepsiCo ProgramPepsiCo Beverages North America 
Best Trade Show Booth Experience
Google CESSparks 
Best Use of Influencers at Events
CeraVe Schools Influencers from Around the World to Clear Up Acne ConfusionCoyne PR Best VIP Event (B-to-B)
Cisco x McLaren Customer Hosting Program | 2023 United States Grand PrixCisco Systems, Inc. 
Best VIP Event (B-to-C)
Jameson St. Patrick's Eve160over90 AWARDS PACKAGES
Submission Questions
For questions about the Experiental and Event PR Awards,
contact:
Mary-Lou French
PRNEWS
mfrench@accessintel.com
Sponsorship & Advertising Questions
If you are interested in sponsorship opportunities, please contact:
Dara Brooks
PRNEWS
dbrooks@accessintel.com