Celebrating the Smartest, Boldest, and Most Effective Content in PR.
Today’s top PR professionals aren’t just pitching stories—they’re publishing, producing, and building content engines that drive real business results. The PRNEWS Content Marketing Awards winners represent the campaigns, creators, and communicators leading that evolution.
This year’s winners showcase excellence across every dimension of modern PR storytelling—from innovative formats and strategic narratives to measurable impact. Their work demonstrates how content has become a core driver of reputation, engagement, and growth.
Winners
Content Creation
Most Innovative Use of AI in Content Creation
Strategy, Innovation, And Execution
Best Branded Content, B2C
Best Content for Internal Communications or Employer Branding
Best Content for Internal Communications or Employer Branding
Best Content Marketing Campaign for Crisis or Reputation Management
Best Creative Storytelling in PR Content
Best Data-Driven or Research-Based Campaign
Best Event Content Marketing Strategy
Best Evergreen Content Strategy
Best Integrated Owned + Earned Media Campaign
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