AI-POWERED PR: BIGGER IDEAS, FASTER WINS

AI is no longer the future of PR—it’s the present. The PRNEWS PRO Training Series returns with Artificital Intelligence for PR, an essential deep dive into how AI is reshaping public relations, from supercharging workflows to sparking creativity to ensuring ethical and responsible AI adoption. Join top industry experts and forward-thinking PR professionals as we explore the latest AI tools, strategies, and frameworks that will redefine how communicators work, create, and lead. Don’t just keep up with AI—embrace its potential and lead the way.

Join us for an exclusive afternoon covering:

  • AI-Powered Pitching: How to Break Through the Noise
  • From Data to Strategy: Using AI for Smarter PR Decision-Making
  • Agentic AI: How to Level Up Your Comms Campaigns

Online Workshop Series

Instructors

  • Mirza Germovic

    Mirza Germovic

    SVP of AI Solutions & Advisory
  • Kersa Haughey

    Kersa Haughey

    Director, Marketing and Business Development
  • Whitney Hart

    Whitney Hart

    Chief Strategy Officer
  • Anthony LaFauce

    Anthony LaFauce

    Managing Director
  • Cory Smith

    Cory Smith

    Senior Manager, Employee Communications and Change
  • Scott Dobroski

    Scott Dobroski

    VP Corporate Communications
  • Brian Snyder

    Brian Snyder

    Chief Innovation Officer
  • David Bar-Aharon

    David Bar-Aharon

    Global Director of Private Sector

Agenda

Tuesday, March 25 | 12-4pm, ET

Clear filters
12:00 - 12:45 pm

Using AI for Pitching Media - Best Practices

12:55 - 1:25 pm

AI and Deep Research: Restructuring Workflows to Optimize AI-Based Research

1:35 - 2:05 pm

AI for Internal Use - Upskilling PR Pros, Use Cases and More

2:15 - 2:45 pm

AI’s Influence on SEO - What PR Teams Should Know

2:55 - 3:25 pm

AI and Brand Perception, Disinformation and Deepfakes

3:30 - 4:00 pm

AI Answer Engines and the Agentic Future of Brand Reputation

Tickets

  • Groups of 3+

    Price Per Pass
    $280
    Regular Rate
    Register

  • Individual Pass

    $350
    Regular Rate
    Register

  • PRNEWS Premium Subscription

    $795
    Full Access to all 6 Online Seminars + 1 Year PRNEWS PRO
    Register

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Why sign up for one workshop for $250 when you can get access to all six of our signature PR PRO online workshops plus a year’s worth of content for $795? Exactly.

An annual PRNEWS PRO Premium Subscription delivers insights like nothing else. The subscription includes exclusive access to all four of our quarterly signature online workshops as well as member-only research and data, a full case study library covering the hottest PR topics, and a video training vault and more.

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Make it a year-round thing!

Contact

  • QUESTIONS

    For questions regarding event registration, please contact:
    Megan Sigg
    [email protected]

  • SPONSORSHIP

    For sponsorship inquiries, please contact:
    Nancy Taffera-Santos
    [email protected]

  • PROGRAM

    For information on programming and speakers, please contact:
    Kaylee Hultgren
    [email protected]