How Measuring Corporate Reputation Can Save Your Company’s Bottom Line

Corporate reputation has become increasingly more intrinsic to a company’s business performance, according to nearly three-quarters of C-suite executives surveyed as part of a new Signal AI report. Compounding this with growing expectations from consumers and employees of the companies they buy from and work for, organizations both big and small must develop a better process for measuring reputation and harnessing the data.

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Speakers

What You'll Learn

• The importance of measuring organizational reputation surrounding specific topics
• How an organization’s ESG program directly impacts its reputation among all stakeholders
• How businesses can utilize reputational data to improve their bottom line

Who Should Attend?

If you spend at least a quarter of your time in any of these areas, you should attend this webcast:

• Digital PR and Social Media
• Communications
• Community Relations
• Content Creation
• Crisis Management
• Marketing Communications
• Media Relations
• Public Affairs/Issues Management
• Public Relations
• Research and Analytics
• SEO
• Video
• Business Development

Register Now

There is no fee to view this webinar.

Each webinar registration comes with access to the archived recording of the program for one year as well as the materials provided by the speakers after completion of the Webinar.

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