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EDS names John Clendening to VP, marketing and communications; Ken Smalling takes over for Clendening as director, EDS Enterprise Comms... Robert Sbarra to the position of Vice President, Sales and Marketing for Manchester Technologies, Inc.… Continued

Although the media have already started to dial back on constant coverage of the war in Iraq, the conflict continues to drive the most coverage. No doubt, PR pros trying to pitch non-war related stories… Continued

In late 1999, the U.S. government filed a multibillion-dollar lawsuit against the major tobacco companies. It sought to recover government healthcare costs and wrongful cigarette-company profits produced by the industry's alleged history of misdeeds, including… Continued

When it's released every quarter, a company's earnings report can be a power-packed document for employees, laying bare bad news about their employer or showing proof that jobs there are likely secure. At best, the… Continued

With its "Why Music?" campaign, MENC: The National Association for Music Education set for itself a high bar. The campaign's dual goals seem reasonable enough: To promote public awareness of the importance of music education,… Continued

Corporate Moves Cathleen Toomey joins Stonyfield Farm as VP of Communications. Mattel, Inc. hires Steve Ross as SVP of Worldwide Girls Consumer Products & Entertainment. Before joining Mattel, Ross spent 12 years at 20th Century… Continued

The employee grapevine is probably one of the most powerful communications vehicles in your company - whether it's spreading fact or fiction. But there are a variety of other, better tools available to communicate with… Continued

The Institute for Public Relations recently released three new additions to the Measurement Tree series. "What You Need to Know to Measure Investor Relations," written by David Michaelson and John Gilfeather, is a primer for… Continued

Though we have witnessed a slew of Chapter 11 filings over the past few years, the stigma of bankruptcy remains relatively unchanged. Many Americans - and more reporters than you think - still consider bankruptcy… Continued

Veterans of corporate litigation say that PR pros must maintain a dialog with the press during lawsuits. But how do you manage that when the judge has issued a gag order, you're dealing with aggressive… Continued