Archive: January 2010

Employees Will Drive Your Recovery

January 29th, 2010 by

Employee communications will drive your organization’s recovery; so treat your employees well.

Facebook Frenzy?

January 26th, 2010 by

As you may have noticed, we cover social media comprehensively in PR News. I don’t know about you, but I can’t help feeling the excitement that flows from hearing about  a great integrated campaign with a successful social media result—the Aflac Facebook effort that I wrote about in the Jan. 25th issue that garnered $1.2… Continued

How Can PR Help the People of Haiti?

January 15th, 2010 by

As I read about the death and destruction in Haiti, like many people around the world, I’m wondering what I can do to help. On that end, there a many options, but one is Wyclef Jean’s Web site,, which is devoted to helping the people of Haiti. A text message “YELE” to 501501 will… Continued

Apology Accepted?

January 13th, 2010 by

I grew up in the Bay Area and as a kid attended many Oakland A’s games featuring the Bash Brothers—Jose Canseco and Mark McGwire. My, were they physical specimens! Those Popeye arms and gargantuan legs really stood out, and we’ve known the reason why for  quite some time. The Bashes eventually went their separate ways,… Continued

‘Talk Forever and Say Nothing’: Is This The Best Advice?

January 5th, 2010 by

Storytelling is the key to great media training and image control.