RECOGNIZING PR’S MOST INNOVATIVE NONPROFIT CAMPAIGNS & INITIATIVES

2025 Winners Announced!

PRNEWS’ Nonprofit Awards program is dedicated to honoring the most innovative campaigns and initiatives in the nonprofit sector. Our Nonprofit Award winners spotlight the critical impact that communications has on myriad issues facing the world today. From successful advocacy and fundraising campaigns to work that creates more inclusive opportunities for underrepresented groups, their demonstrable success—often accomplished with limited budgets and resources—deserves to be celebrated.

Congratulations to all of this year's winners and honorable mentions!

Winners

Advocacy Campaign and Lobbying Efforts Communications & Campaigns

Co-Winner:
EMF: Regulating a Circular Future for Brazil EMF: Regulating a Circular Future for BrazilSherlock Communications
SparkFarm helps Dallas Housing Coalition fight for affordable housing SparkFarm helps Dallas Housing Coalition fight for affordable housingSparkFarm
Honorable Mentions
  • National Business Aviation AssociationCLIMBING. FAST.
  • World Wildlife FundEnd Plastic Pollution
  • FleishmanHillardFighting For Our Nation’s Caregivers - AARP/FleishmanHillard
  • Think BigThink Big -- Vote Yes on the LCFS

Annual Publication or Brochure Communications & Campaigns

Winner:
Annual Report 2022 Annual Report 2022Prospectors & Developers Association of Canada (PDAC)
Honorable Mentions
  • Six+One2024 Annual Meeting Report and Progress Video
  • UCLAUCLA Magazine Fall 2024

Blog Communications & Campaigns

Winner:
Smile Train Stories Smile Train StoriesSmile Train

Branding/Re-Branding Communications & Campaigns

Winner:
Smile Train's 25th Anniversary Smile Train's 25th AnniversarySmile Train
Honorable Mentions
  • BBYOBBYO Centennial Rebranding Campaign: Forever Young
  • Concern Worldwide USConcern Worldwide US
  • Cook County HealthBrand Evolution

Corporate/Nonprofit Partnership Communications & Campaigns

Winner:
Smile Train's Partnership with KidsOR Smile Train's Partnership with KidsORSmile Train
Honorable Mentions
  • PepsiCo Foundation & CAREShe Feeds The World
  • The 6AM AgencyChildhood Dementia Initiative

Crisis Management Communications & Campaigns

Winner:
Elevating Physician Concerns on the Change Healthcare Cyberattack Elevating Physician Concerns on the Change Healthcare CyberattackAmerican Medical Association
Honorable Mention
  • BBYOBBYO Crisis Response Campaign: Empowering Jewish Teens in the Wake of October 7

Diversity and Inclusion Campaign Communications & Campaigns

Winner:
APCO - Tegan and Sara Foundation LGBTQ+ Healthcare Directory APCO - Tegan and Sara Foundation LGBTQ+ Healthcare DirectoryAPCO
Honorable Mention
  • National Parks Conservation AssociationPride in Our Parks with National Parks Conservation Association & Underwood

Employee/Internal Communications Communications & Campaigns

Winner:
Children’s Health Engages Team Members with Custom Communications Plan for Industry-Leading Nursing Award Children’s Health Engages Team Members with Custom Communications Plan for Industry-Leading Nursing AwardChildren's Health
Honorable Mentions
  • Dayton Children'sFocus News, Kristen Bowser & Ashley Junkunc
  • Miami-Dade Water and SewerWAVE Roadshow Initiative

Event PR Communications & Campaigns

Winner:
Public Relations for the 2024 HIMSS Global Conference & Exhibition Public Relations for the 2024 HIMSS Global Conference & ExhibitionHIMSS
Honorable Mentions
  • Group GordonAmerica in One Room: The Youth Vote
  • American College of PhysiciansNew in Annals of Internal Medicine: Hear It First from the Authors Plenary Discussion at the 2024 Internal Medicine Meeting
  • Houston Livestock Show and RodeoSmall Team, Big Impact: How Strategic Storytelling Elevated Houston's Largest Cultural Event
  • The TASC GroupUrban Resource Institute Launches Uplift Families Residence

External Publication or Report Communications & Campaigns

Winner:
Odyssey publication Odyssey publicationDayton Children's Hospital
Honorable Mention
  • Cook County HealthCommunity Newsletter

Fundraising Campaign Communications & Campaigns

Winner:
Cooking For The Kids Cooking For The KidsTabletop Media Group
Honorable Mention
  • Noisy Trumpet Digital & Public RelationsNoisy Trumpet Communications

Internal Publication Communications & Campaigns

Winner:
System Briefs System BriefsCook County Health

Media Relations Communications & Campaigns

Winner:
The Community Solution Education System, a New Model for Higher Education The Community Solution Education System, a New Model for Higher EducationWilks Group
Honorable Mentions
  • Aker InkLocal media relations steers a crisis and draws national attention for real estate association
  • Sherlock CommunicationsPolitize: Young Protagonists: Building the Political Future
  • Gregory FCAShaping the Narrative on AI and Child Safety
  • The TASC GroupUrban Resource Institute Launches Uplift Families Residence

Member Communications Communications & Campaigns

Winner:
A Toast to 100 Years A Toast to 100 YearsToastmasters International

Podcast Communications & Campaigns

Winner:
Total Health Talks Podcast Total Health Talks PodcastCook County Health

PR on a Shoestring Budget Communications & Campaigns

Winner:
The TASC Group The TASC Group
Honorable Mention
  • Smile TrainHough's Miles for Smiles

PR or Marketing Campaign Communications & Campaigns

Winner:
Explore Natural Martin Ecotourism Campaign Explore Natural Martin Ecotourism CampaignMartin County Office of Tourism & Marketing
Honorable Mentions
  • Cook County HealthBring on the Benefits
  • FleishmanHillard and the White House Historical AssociationIntroducing “The People’s House: A White House Experience"
  • King MediaWish You Knew
  • Smile TrainWorld Smile Day® 2024

Social Media Campaign Communications & Campaigns

Winner:
NPCA and Travelodge® by Wyndham’s Park POV NPCA and Travelodge® by Wyndham’s Park POVNational Parks Conservation Association
Honorable Mentions
  • King MediaFlip the Script
  • Elton John AIDS FoundationSpeak Up Sing Out
  • Miami-Dade Water and SewerWater is Life

Social Responsibility Campaign/Initiatives Communications & Campaigns

Co-Winner:
Partnership for Large Election Jurisdictions (PLEJ) Partnership for Large Election Jurisdictions (PLEJ)Vrge Strategies / Mark Albert and MAX (Media Advisory Experts)
Responsible Gaming Education Month Responsible Gaming Education MonthAmerican Gaming Association
Honorable Mentions
  • King MediaBut Not Pot
  • Under My UmbrellaChef Hui x Conservation International HawaiÊ»i – Sustainable Seafood Month 2023-2024
  • National Business Aviation AssociationCLIMBING. FAST.

Video Communications & Campaigns

Winner:
Wish You Knew Wish You KnewKing Media
Honorable Mentions
  • Cook County HealthRobotic-Assisted Surgery Videos
  • Think BigEducation Choice With the Hope Scholarship
  • Ares Management CorporationGreen Skilling Rural America: The Story of The Industrial Commons
  • Six+OneThe Hudson Square Business Improvement District (HSBID) 2024 Annual Meeting Report and Progress Video - HSBID (Client) Six+One (Agency)
  • UCLATHIS IS UCLA

Website Communications & Campaigns

Winner:
Health Equity for NJ Health Equity for NJTaft Communications
Honorable Mentions
  • Children's HealthChildren’s Health Boosts Website Visits, Reaches Spanish Speaking Audience with Translation Initiative
  • Cook County HealthNew Website Launch
  • Sherlock CommunicationsLupa do Bem: Amplifying Positive Change
  • kth Community ConsultingSkin Cancer Champions - Supporting Non-Melanoma Skin Cancer Patients and Caregivers

AWARDS PACKAGES

Awards

  • Winner Awards

    $349
  • Honorable Mention Awards

    $249

You earned the recognition—now display it with pride. Celebrate your win with a custom trophy for your team, clients or office display. Winner and honorable mention awards are available for purchase and can be customized.

Contact

Submission Questions

For questions about the Nonprofit Awards, contact:

Mary-Lou French
PRNEWS

mfrench@accessintel.com