Congratulations to the Winners!

Each year, PRNEWS recognizes the outstanding achievements in digital marketing and communications while recognizing the honorees of the Digital PR Awards. The 2019 Digital PR Awards Breakfast brought together digital marketers, PR professionals and communicators to celebrate the accomplishments of their colleagues.

From the best Digital PR Campaign, Redesign/Relaunch of Site to the best Viral Campaign, PRNEWS honored the individuals, teams and campaigns that represented the digital trail-blazers of the year. Attendees enjoyed a morning of networking and celebration, while listening to a thought-provoking keynote by Dr. Julie Albright who shared her thoughts on the digital transformation of society during a fireside chat with PRNEWS’ Justin Joffe. 

Sponsor

Keynote Speaker

Julie Albright

Author and Digital Sociologist

Co-Presenters

  • Laura-Ann Mitchell

    Director of Digital Experiences
    Intel Corporation
  • Megan Rokosh

    Global CMO
    Havas Health & You
  • Greg Galant

    CEO
    Muck Rack

Winners

Annual Report

Honorable Mentions

Annual Report

Honorable Mentions
  • Driving Conversations and Connections: The Integration of Technology and Homebuying
  • Future Forward, Nemours 2018 Report to Our Communities
  • 2018 Health for Humanity Report
  • VFTCB Reimagine Brand Book
Winner

Branding

Honorable Mentions

Branding

Honorable Mentions
  • Minnesota Public Radio - Inspired by Minnesota
  • Milk. Love What’s Real: How MilkPEP Inspired Real Moments with Milk
Winner

Cause-Related Marketing

Winner: #ChangePays #ChangePays
Honorable Mentions

Cause-Related Marketing

Honorable Mentions
  • Contemporary Muslim Fashions at the de Young museum
  • El Salado, Peace through Water - CSR campaign
  • Girl Rising Creative Challenge
Winner

Content Marketing

Honorable Mentions

Content Marketing

Honorable Mentions
  • Elevating corporate reputation by showing how Novartis turns science fiction into science fact
  • Long Lasting Paper Straws
  • Pantene launches 14 Day Challenge to transform every #BadHairDay into a #GreatHairDay
Winner

Digital Marketing Campaign ($200K-$500K)

Honorable Mentions

Digital Marketing Campaign ($200K-$500K)

Honorable Mentions
  • #ChangePays
  • Minnesota Public Radio - Inspired by Minnesota
Winner

Digital Marketing Campaign ($200K and Under)

Honorable Mentions

Digital Marketing Campaign ($200K and Under)

Honorable Mentions
  • "Come on Vacation. Don't Leave on Probation."
  • The Virginia Breeze
  • The Washington Ballet's 'The Sleeping Beauty'
Winner

Digital Marketing Campaign ($500K+)

Honorable Mentions

Digital Marketing Campaign ($500K+)

Honorable Mentions
  • Coca-Cola Launches New Flavors Inspired by Handcrafted Heritage + Local Ingredients
  • Universal Orlando Resort #UniversalVibes
Winner

Digital PR Campaign

Co-Winner: Runaway Train 25 Runaway Train 25
Honorable Mentions

Digital PR Campaign

Honorable Mentions
  • BERTOUX Brandy Changes the Order of Cocktail Culture
  • Big Bell: Taco Bell London
  • Grayscale - Drop Gold
  • Pantene launches 14 Day Challenge to transform every #BadHairDay into a #GreatHairDay
Winner

Digital PR Campaign

Honorable Mentions

Digital PR Campaign

Honorable Mentions
  • BERTOUX Brandy Changes the Order of Cocktail Culture
  • Big Bell: Taco Bell London
  • Grayscale - Drop Gold
  • Pantene launches 14 Day Challenge to transform every #BadHairDay into a #GreatHairDay
Winner

Employee Communications Online

Facebook Communications

Honorable Mentions

Facebook Communications

Honorable Mentions
  • #ChangePays
  • GIANT Heirloom Market Social Media Launch Campaign
Winner

Game-Changer

Honorable Mentions

Game-Changer

Honorable Mentions
  • BERTOUX Brandy Changes the Order of Cocktail Culture
  • Café OLED by LG
  • #daretoWOWandcare
  • Grayscale - Drop Gold
  • MilkPEP Inspires Kids to Mess With Their Milk
Winner

Influencer Communications

Winner: #22Victories #22Victories
Honorable Mentions

Influencer Communications

Honorable Mentions
  • BERTOUX Brandy Changes the Order of Cocktail Culture
  • Coca-Cola Launches New Flavors Inspired by Handcrafted Heritage + Local Ingredients
  • #daretoWOWandcare
  • My HealthysexualStory: Breaking down barriers in HIV vulnerable communities
  • The House of Creed Aventus Cologne Digital Launch executed by International Cosmetics & Perfumes
Winner

Instagram Campaign

Winner: #RealConvo #RealConvo
Honorable Mention

Instagram Campaign

Honorable Mention
  • #ChangePays
Winner

Intranet

Winner: CenterStage CenterStage

Listening Campaign

Location-Based Digital

Honorable Mentions

Location-Based Digital

Honorable Mentions
  • Getting on The Map
  • Runaway Train 25
Winner

Media Relations

Honorable Mentions
  • BERTOUX Brandy Changes the Order of Cocktail Culture
  • Grayscale - Drop Gold
Winner

Microsite/Custom Site

Winner: #ChangePays #ChangePays
Honorable Mentions

Microsite/Custom Site

Honorable Mentions
  • AT&T Believes Website
  • El Salado, Peace through Water - CSR campaign
  • Grayscale - Drop Gold
Winner

New Digital Service/Product

Honorable Mention

New Digital Service/Product

Honorable Mention
  • Getting on The Map
Winner

New Site

Honorable Mentions
  • A Human-Centered Approach to Digital Government
  • Voxpopme: Elevating the online experience
Winner

Online Community

Online Newsroom

Winner: JNJ.com JNJ.com
Honorable Mentions

Online Newsroom

Honorable Mentions
  • Alibaba’s Alizila
  • The AT&T Newsroom Transformation
  • The Forecast
Winner

Public Affairs Campaign

Honorable Mentions

Public Affairs Campaign

Honorable Mentions
  • Chicago CityKey – “Get Keyed In” to City Services
  • Moving Kentucky Forward Credit Union Campaign
Winner

Redesign/Relaunch of Site

Honorable Mentions

Redesign/Relaunch of Site

Honorable Mentions
  • AFPM.org
  • Marriott Bonvoy Traveler Digital Magazine
  • PlayStation.Blog
  • TheESA.com
  • VA.gov: Redesigned WITH Veterans FOR Veterans
Winner

Social Networking Campaign

Video

Honorable Mentions

Video

Honorable Mentions
  • 5G Technology Video
  • All-American Family Portrait
  • Cans Stop Time: From Field to Sealed to Healthy Family Meal(s)
  • Know by Heart: Presenting Heart Failure in a New Light
  • She's Next Empowered by VISA
  • State of Play
Winner

Viral Campaign

Honorable Mentions

Viral Campaign

Honorable Mentions
  • Grayscale - Drop Gold
  • "Now That's a Cardiac"
Winner

Awards Packages

Additional Awards

  • Additional Awards

    $299

    Order additional awards to display in multiple offices or at home, or place an order to get a customized version created with different engravement.

Celebration Package

  • Celebration Package

    $2,999
    • Two extra awards for your team (winner or honorable mention)
    • The awards program logo to share on the company website, LinkedIn and email signatures
    • Congratulatory balloons sent to your office

Questions

General Questions

For questions about the award program, contact:

Mary Lou French
MFrench@accessintel.com
301-354-1851

Sponsorship

For information on sponsorship, contact:

Mike Coon
National Sales Manager
mcoon@accessintel.com