April 13, 2023

Lessons On How Not to Act During A Press Conference
Our author shares many “do not copy” lessons for teaching clients how to act during press conferences.

Learning About LinkedIn: LinkedIn Live Best Practices
LinkedIn Live, an opportunity to livestream events, webinars, lectures, interviews and the like provides an easy method for streaming to your direct audience and beyond.

How Brands Can Make the Most of Microtrends
With all the hype associated with microtrends, how much attention should brands be paying to these moments?

AP Style Update: Climate and Environment
In this installment, we honor Earth Month and Earth Day with a collection of terms discussing climate and the environment.

Today: LinkedIn Live at 11:30 a.m. ET on ESG and Purpose Communications
PRNEWS will welcome Sandy Skees, EVP and Purpose & Impact Global Lead at Porter Novelli. We will discuss how companies can provide authentic purpose-filled action during Earth Month and beyond.

Around the Web:

Tyson Foods Heir Looks to Help Right the Family Business After His Arrest
CFO John R. Tyson is moving past his legal issues and now aims to reverse the meat giant’s falling profit.

Companies That Get ‘Woke’ Aren’t Going Broke — They’re More Profitable Than Ever
“Get woke, go broke,” has become a rallying cry of the political right whenever they see a brand make the slightest effort to align itself with liberal or progressive values.