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Detroit's Renaissance: Rebranding a Reputation
Headlines about Detroit have gone from riots, bankruptcy and corruption to glittering travel spreads, announcements about the city’s lowest murder rate in 60 years and the technological renaissance of the auto industry. READ FULL STORY
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How Brands Win: Influencers Are Out. Advocates Are In.
Remember, followers can be bought. And while influencers have status and reach, an advocate has cultivated an engaged community. READ FULL STORY
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PR Roundup: How Not to Interview Caitlin Clark, North American Communications Monitor and NPR's Rollercoaster Week
Last week’s PR Roundup explored how not to interview Caitlin Clark, The Plank Center's North American Communication Monitor results, and how NPR can regain public trust after a rollercoaster week. READ FULL STORY
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