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 NBC News Crisis: The Pitfalls of Binary Thinking and Lessons for Internal Communications Everything that is internal is external; everything that is external is internal. NBC learned this the hard way when it hired former RNC Chair Ronna McDaniel as an on-air contributor back in March. Yet, as soon as NBC made the announcement, employees were swift in their repudiation of McDaniel. READ FULL STORY |
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IPR Conference Showcases Data to Improve Communication Strategies Many of this year’s IPR sessions discussed timely concerns for 2024 including public affairs, trust in business and government, owning your narrative in an election year and the role of communicators in the election process. READ FULL STORY |
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AI Alchemy: Crafting Brand Legacies in the Digital Era For businesses and their communication teams, there's a need for proactive engagement, utilizing AI's ability to shape public opinion as a catalyst for communication. READ FULL STORY |
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