Blog-based communities of women have the highest conversion to purchase rate compared to other social media outlets.
A Gorkana survey of journalists reveals that the New York Times dominates the list of the top 10 most influential financial journalists.
CEOs lack comprehension of the blogosphere’s power and influence, bloggers say.
The latest annual global survey from Edelman finds that the financial services industry still has a long way to go in regaining consumer faith.
Schwartz MSL’s 2012 social media power rankings show which schools have built strong followings for their teams on social media.
A survey of more than 10,000 senior business decision makers showed that La-Z-Boy, Chiquita Brands International and Ruby Tuesday are highly recognizable brands, but have low market value.
Nielsen’s report on U.S. digital consumers breaks down just who is visiting social networks and blogs.
Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software IndustryMarch 9th, 2012 by PR News
▶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a
The majority of new media executives are in tune with demands of the evolving marketplace and have transformed their marketing and communications operations accordingly.