Which is scarier? Nights lurking around a haunted house as a Zombie Pickle or spending days pitching media at a PR firm? In time for Halloween, our writer finds similarities between the two.
Michael O’Mara, Clyde Group’s first president/COO, tells us about his unusual path to PR. A product manager for years, O’Mara believes his experience as a client will be beneficial as he leads the D.C.-based communication agency.
PR is founded on a collection of concepts. Many are included in school and college textbooks. Here are some you won’t find in many texts.
Greenpeace activists acknowledged the climate hypocrisy at Cannes, where many ad and PR agencies continue to work with fossil fuel clients.
Ronn Torossian is gone as CEO of 5WPR, the firm’s disgraced founder told staff today in a letter.
We praise PR for the good it does. So, we must report when members of the profession act badly. This week was one of those times.
PRSA chair and newly named Lambert CEO Michelle Olson says PR leadership in 2022 will mix strategy and empathy.
The 2022 Agency Elite Top 100 is finally here! And, to celebrate the most innovative PR and communications firms in the business, we’re bringing you Q&A’s from the best and brightest. Next in our spotlight… Continued
The 2022 Agency Elite Top 100 is here. The most innovative PR and communications firms in the business, we’re bringing you case studies from the best and brightest. Next up is Stanton Communications’ campaign for… Continued