In honor of Black History Month and PRSA’s confirmed commitment to diversity, equity and inclusion (DEI) initiatives, our contributing writer looks at how PR professionals can safeguard DEI communications in a divisive political environment.
Internal Communication

How To Tackle Successful DEI PR Amidst Political Pushback
February 21st, 2025 by Brennan Nevada Johnson
PR Roundup: Delta Crash Compensation, White Lotus Collabs, IPR Pinpoints Impactful PR Research
February 20th, 2025 by Nicole SchumanThis week’s PR Roundup looks at whether or not Delta’s compensation to crash survivors is good PR, fun partnerships between brands and “The White Lotus,” and the Institute for Public Relations’s new report that looks at the most impactful research of 2024 for communicators.

PR Roundup: The News and Employee Wellness, Waffle House’s Announcement, Super Bowl Trends
February 6th, 2025 by Nicole SchumanThis week’s PR Roundup looks at ways to interact with employees during times of uncertainty and stress, how Waffle House can be seen as an example for price-increase communications, and what brands are leading the social media conversation before the Super Bowl.

PR Roundup: RedNote Migration, Viral Cringe, DEI Pressures and Anniversaries
January 16th, 2025 by Nicole SchumanThis week’s PR Roundup looks at the migration to RedNote, consumers’ distaste for trend posts, how companies are responding to DEI pressure and a unique anniversary celebration.

5 Tools to Uplevel Your Internal Communications Campaigns
January 13th, 2025 by Lauren CursiterInternal communications campaigns need to cut through the noise and drive action. These five tools are helping to level up these internal comms strategies and achieve even greater success.

2025 PR Predictions: Internal Communications
December 30th, 2024 by Nicole SchumanAs 2025 approaches, it pays to take stock of everything that occurred in 2024 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with predictions for the coming year in regards to internal communications.

2025 PR Predictions: Transforming Work Life and Business
December 22nd, 2024 by Nicole SchumanAs 2025 approaches, it pays to take stock of everything that occurred in 2024 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with predictions for the coming year in regards to business and work life in PR.

PR Roundup: UnitedHealthcare Tragedy, Creators and Fact Checking, Social Media Purchases
December 5th, 2024 by Nicole SchumanThis week’s PR Roundup looks at UnitedHealthcare’s tragic company crisis, UNESCO’s new report on content creators and misinformation and social media surpassing TV for purchaser influence.

Featuring Veteran Employees’ Powerful Stories for Veterans Day
October 28th, 2024 by Barrett Y. BogueVeterans Day is an opportunity for companies to stand out while showcasing the invaluable contributions by these exceptional employees through unique communications methods.

PR Roundup: McDonald’s Bad Week, Google and Political Ads and Generational Differences in Advertising
October 24th, 2024 by Nicole SchumanPR Roundup looks at the communications responses of McDonald’s after several chaotic appearances in the news, Google’s ban on political ads and a new report on how different generations respond to advertising and messaging.