Crisis Management

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Dark Sites Can Help Brands Shed Light for Stakeholders During a Crisis

August 17th, 2021 by

Does your company have a process to shift gears quickly on its web site when a crisis hits? If not, during a grave incident or crisis your site might continue doing business as usual, loaded with upbeat content and imagery.

Names and Numbers You Need to Know: August 2021

August 17th, 2021 by

For this month’s Buzz Box, we look at names and numbers you should know.

SolarWinds, Peloton Show Importance of Seeing Crisis as Long-Term Endeavor

August 17th, 2021 by

just when you thought cyber would recede from the news cycle after it dominated the June Summit between President Joe Biden and Russian leader Vladimir Putin, Russian hacking returned it to the headlines.

Companies Learned About Crisis the Hard Way in 2020

August 17th, 2021 by

Each year, the Institute for Crisis Management (ICM) tracks crisis-related news stories, classifying them as “sudden” or “smoldering” and putting them into one of 16 categories for its annual report.

Red Cross volunteer surveying wildfire damage.

Red Cross Wildfire Communication: Meeting People Where They Are

August 12th, 2021 by

One organization remains top of mind when it comes to disaster response—the Red Cross. If anything, these disasters showcase how essential communications are to a crisis.

Crisis Pros Enter Our Scenario and Show How Preparation Saves Valuable Time

August 11th, 2021 by

Ken Fields, SVP and senior partner, Americas crisis lead, at FleishmanHillard, and Ben LaBolt, partner, Bully Pulpit Interactive, often ‘parachute’ into a crisis. We asked them what they like to see when they get there. In short, the answer was preparation. Companies with a crisis infrastructure, a set of plans and procedures and a well-practiced team will be several steps ahead when outside crisis pros arrive.

owl on a branch

After Beloved Central Park Owl is Killed, PR Response Fails to Take Flight

August 9th, 2021 by

After a beloved staple of New York City wildlife was killed, online responses ranged from grief to outright ire at the Central Park Conservancy for not taking responsibility. Emotional tone and accountability are key in moments like these, as PR pros know.

Disney Attacks Scarlett Johansson Instead of the Facts

August 9th, 2021 by

Disney attacked popular actress Scarlett Johansson as money-hungry during a pandemic. Instead, Disney ended up hurting its reputation.

Police arrive on the scene at SmileDirectClub in Tennessee

Employee Comms Best Practices for Crisis in Light of SmileDirectClub Shooting

August 3rd, 2021 by

During these tense times, employee communication remains a top priority for communicators. Whether it’s discussing changes to ever-evolving COVID protocols or delivering clear, consistent communication regarding procedures for employee safety, public relations professionals need to be prepared with a lot more words than “thoughts and prayers.” 

LinkedIn Live with Visit Anaheim

[VIDEO] Lindsay Swanson of Visit Anaheim Talks Travel and Tourism PR

July 21st, 2021 by

PRNEWS Live welcomed Lindsay Swanson, Communications Director at Visit Anaheim. Swanson will discuss PR efforts surrounding tourism and reopening and how the industry has endured in light of the pandemic.