Crisis Management

Everything that is internal is external; everything that is external is internal. NBC learned this the hard way when it hired former Republican National Committee Chair Ronna McDaniel as an on-air contributor back in March.… Continued

Many of the comments prompted by Pilnick’s interview cast Kellogg’s in the role of a greedy corporation that was out of touch with consumer needs.

Following the news of Shohei Ohtani’s involvement with an illegal bookmaker in California, the MLB is stuck between a rock and a hard place. Our author summarizes the scandal and provides a crisis communications format that should have been followed.

This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for more diverse PR representation and the aftermath of Ohtani’s non-press conference press conference.

This week’s PR Roundup looks at the business implications of a TikTok ban, Princess Kate’s image issues, and Muck Rack’s 2024 State of Journalism which shows that journalists still value PR.

This week’s PR Roundup looks at the state of internal communication, Apple’s investor relations and reputation woes and tips for women in mentorship in honor of International Women’s Day. 

The reputational impact of a crisis can be reduced, largely by embarking on a journey of rebuilding trust, engaging with all stakeholders, keeping employees motivated and bringing about deep-seated internal change, if need be. Our author details what steps PR professionals should take when a crisis erupts.

This week’s PR Roundup looks at Wendy’s pricing blunder, the latest B2B and thought leadership study from Edelman and LinkedIn and a new coalition formed by the Ad Council to combat gun violence in America.

In 2024, it’s evident you need a deepfake scenario as part of your crisis communications plan, along with other disinformation management plans. Here are steps to take to ensure you can counter the narrative before a real crisis occurs.

This week’s PR Roundup acknowledges the heartfelt response by the Kansas City Chiefs organization and players after a Super Bowl parade shooting, the results of a new study on how PR leaders are using AI, and why its important to learn more about Gen Z’s election 2024 expectations.