Crisis Insider


The Human Touch is Necessary: An All-Inclusive Tool Remains Elusive…for Now

February 15th, 2022 by

While broad-ranging crisis tools sound like an ideal solution, some crisis pros say they’re years away. It will take time for tech to catch up with crisis needs.

Terms You Need to Know [February 15, 2022]

February 15th, 2022 by

In this month’s buzz box, we look at the terms “trust” and “deadnaming.”

Crises Linger for Confused Spotify, Tone-Deaf and Rugby Team

February 14th, 2022 by

In gest, but only partly, the last weeks of 2021 and first days of 2022 offer enough botched PR and PR crises to assemble a March Madness-style ranking.

Compliance Tools, Social Listening Help Internal Comms Pros in Crisis

December 21st, 2021 by

Internal communication has become a critical part of how companies think about crisis. As we know, some of the best ways to limit damage from a crisis are planning and preparing. Thinking through potential crisis situations, creating a response plan and practicing regularly can help an organization reduce fallout from a crisis or reputation disaster, if not avoid it from happening in the first place.

Terms You Need to Know [December 2021]

December 21st, 2021 by

In this month’s edition, we focus on RTO,  Bookcase Credibility, Zoombie and CBP.

The Crisis Lessons of 2021: Truth, Empathy and Promptnesss

December 21st, 2021 by

We expected good things from 2021. Instead, it delivered large doses of frustrating virus protocols, political turmoil, mistrust, disinformation and reputation gaffes. Classic PR blunders generated headlines when leaders failed to learn from history. Here are a few cautionary tales as we look to 2022.

December’s Crises Show Direct Approach Works Best

December 20th, 2021 by

The holidays arrived early for crisis communication fans. There was no shortage of stories to peruse. All featured ghosts of crises past, whose protagonists we’ve covered in Crisis Insider.

Crisis PR Needs Diverse Talent in ’22, Quick Response from Humanitarian Comms Pros

December 20th, 2021 by

This month’s dialogue takes a slight variation from our usual route. We won’t explore an operational topic, such as ‘What to do during a crisis when your CEO goes off-script.’ Instead, as it’s nearly 2022, we’ve asked two crisis communicators to consider 2021 trends and discuss what they believe 2022 will bring. Our dialoguers are Sonia Diaz, SVP, Balsera Communications and president, Hispanic Public Relations Association USA (HPRA) and Jenelle Eli, senior director, media relations + international communications, American Red Cross.

61% of PR Pros Ready for Crisis; Besides COVID, Top Worries: DEI, Cyber, Disinfo

December 20th, 2021 by

Some learnings emerged from our survey of nearly 300 communicators conducted in October and November 2021. The most newsworthy was what issues are concerning crisis pros. Besides COVID, they include: DEI, misinformation/disinformation, activism, cyber, natural disasters and employee/executive misconduct.

Terms You Need to Know [November 2021]

November 16th, 2021 by

This month’s terms to know include Decentralized Autonomous Organization and WhatAboutism.