PR People

christopher penn, vp shift communications

Measurement Expert of the Year Penn Unifies PR Metrics at SCALE

December 20th, 2017 by

Historically, content marketers and communicators have been frustrated by separate, disconnected content marketing analytics. There are different systems to measure SEO, social sharing, engagement and quality of content. Enter Christopher Penn, who created SCALE on behalf of SHIFT Communications to solve this problem. SCALE, short for Shared Content And Link Evaluation, is a cloud-based software package designed to ingest URL-based marketing data from multiple, disparate data sources, unify the data and, leveraging best-in-class analytics engines, provide actionable insights from data.

Account Director of Year Kelley’s Specialty—Raising Clients From Media Obscurity

December 18th, 2017 by

Brian Kelley’s passion for PR and outside-the-box approach have contributed to a noteworthy year for him and Sage Communications. Just one of his special talents: taking clients from media obscurity to being featured on national broadcast and print coverage.

Innovation Defines PR Team Leaders of the Year Brooks and Erlingsson

December 13th, 2017 by

Within a month of taking leadership, Jodi Brooks led what Harold Burson calls one of the most significant new business wins in the history of Burson-Marsteller. And at SAP, Atle Erlingsson drove an internal campaign on gender pay equality and a successful media campaign that garnered coverage in Forbes, Fox, CNBC and the Wall Street Journal, helping the company to be named for the first time to Fortune’s Top 100 workplaces.

Passion, Creativity Lead the Way for Agency PR Pros of the Year Hardin and Madden

December 11th, 2017 by

Kate Hardin has a passion for working with corporate healthcare clients and has turned that passion into a highly profitable group within the corporate communications practice at Ruder Finn. And, At Burson-Marsteller, Jane Madden holds a unique position offering clients strategic counsel and acting as an internal expert on CR and sustainability, allowing her to direct new business initiatives.

2017 PR People Award Winners Announced by PR News

December 5th, 2017 by

An all-star lineup of communicators who routinely go above and beyond the call of duty were honored at the 2017 PR People Awards Luncheon, held Dec. 5 at the historic National Press Club in Washington, D.C. When accepting their awards, many of them expressed the need to be humble, to be receptive to new ideas and ultimately, to be an active listener, as the keys to their success.

Baker-Masson, Bolton, Hernandez-Blades, Rafferty, Schaffer Inducted in the PR Hall of Fame

December 5th, 2017 by

Five communications veterans were inducted into the PR Hall of Fame at PR News’ 2017 PR People Awards luncheon on Dec. 5 at the historic National Press Club in Washington, D.C. Entry into the PR Hall of Fame is PR News’ highest honor: Inductees are PR professionals who have played longtime leadership roles, serving as sources of inspiration within and beyond the workplace, and helping to redefine and expand the roles communicators play.

2017 PR People Award Finalists Announced by PR News

November 17th, 2017 by

At the PR People Awards luncheon, which will be held Dec. 5 at the historic National Press Club in Washington, D.C., PR News will announce the winners of categories such as Crisis Manager of the Year, Digital Leader of the Year, Marketer of the Year, PR Intern of the Year and Media Relations Professional of the Year, among others. And as we celebrate these champions, we’ll also raise a glass for the future and shine a spotlight on the 2017 Rising PR Stars.

pr people awards

2016 PR People Award Winners Take Stage at PR News’ Winter Awards Luncheon

December 6th, 2016 by

The dedicated PR and communications professionals behind the best PR and marketing campaigns of the past year were honored on Dec. 6, 2016, at PR News’ Winter Awards luncheon, held at the historic National Press Club in Washington, D.C. At the luncheon PR News announced the winners of its 2016 PR People Awards in categories that included Brand Marketer of the Year, Spokesperson of the Year, Social Media Professional of the Year, Intern of the Year and Public Affairs Professional of the Year, among others.

2016 PR People Awards: Account Director or Supervisor of the Year

December 6th, 2016 by

Winner: Pouneh Lechner, Account Supervisor, Sterling Communications Pouneh Lechner treats her work as the account supervisor for Greenwave Systems’ account like a personal mission. Highlighting her achievements over the past year is like laying out… Continued

2016 PR People Awards: Community Relations Professional of the Year

December 6th, 2016 by

Winner: Jenna Thomas, Senior Director of PR and Social Media Marketing, Nebo Agency An innovator in the truest sense, Jenna Thomas is dragging PR out of the world of boilerplate, cookie-cutter press releases and irrelevant… Continued